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Samsung announces 4 new Galaxy smartphones and new handset naming system

Samsung has experienced massive success with their Galaxy lineup. The inaugural Galaxy S Android device has sold well over 10 million units around the world and it looks like the Galaxy S II will follow suit. Then to hit the lower end market Samsung released the Galaxy Mini and Galaxy 550. All around the Galaxy name has proven to be profitable for Samsung.

Today Samsung announced the Galaxy W, Galaxy M Pro, Galaxy Y and Galaxy Y Pro, these all run Android 2.3 Gingerbread and will be shown off at the IFA in Germany on September 1st. The most impressive is the Galaxy W which comes with a 1.4GHz processor, 3.7-inch touchscreen display, HSDPA 14.4 Mbps connectivity. The Galaxy M Pro has a 1GHz processor, 2.66-inch HVGA screen, 5 megapixel camera, VGA front-facing and Wi-Fi. The Samsung Galaxy Y is a entry-level device with a 800MHz processor, 3-inch touchscreen, 2-megapixel camera and Wi-Fi. Finally, the Galaxy Y Pro has similar specs to the Galaxy Y but comes with a QWERTY keyboard. No word on pricing or when these will be available to Canadians.

A couple weeks back an image surfaced online that showed a possible Galaxy naming system that Samsung was going to adopt, today it’s official. In a press release Samsung stated there will be 5 different classes of Galaxy smartphones, each identified by a single alphabetical letter.

– “S” (Super Smart) – Devices at the very pinnacle of Samsung’s mobile portfolio. This class will only be used on flagship devices such as the Samsung Galaxy S, the award-winning smartphone that has already sold 10 million units throughout the world.
· “R” (Royal / Refined) – Premium category models, a combination of power, performance and productivity for the individual who wants to be defined by the technology they carry.
· “W” (Wonder) – High quality, strategic models, perfect for those seeking a balance between style and performance.
· “M” (Magical) –High-performance models at an economic price-point.
· “Y” (Young) – These are entry models or strategic models for emerging markets or a younger audience more sensitive to price.

Class indicators allow a more specific description of the key selling points of a device:

– “Pro” – This indicates that the device includes a QWERTY keyboard for speedier email typing and increased productivity for professionals.
– “Plus” – This indicates that the device is an upgrade from an existing model.
– “LTE” – This indicates that the device is designed to utilize LTE (Long-Term Evolution) connectivity standards, a 4G standard to provide increased mobile network capacity and speed.

Source: SammyHub

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