The Guardian, one of the world’s most well-respected newspapers, has updated its Android app with a few exciting features. Just as New York Times and The Globe & Mail have begun taking Android more seriously, The Guardian has revamped the consumer app to be faster, prettier and more full-featured.
To begin, the app now allows users to save articles for offline reading. This comes in the form of a small bookmark icon at the top right of every article. Tapping it will download it to the device and be accessible even without a cellular connection. The Guardian hopes to integrate this offline mode with the company’s backend in the future, allowing synchronization across devices and platforms.
It’s now also possible to swipe vertically between articles within a section, as seen above. The transition effects are some of the smoothest I’ve seen on Android, and add a sense of fluidity and purpose to an app that was largely static before.
The way advertising works has been altered in the new Guardian app, inserted in-line rather than at the bottom of every article. The newspaper realizes this may not be ideal for some users but is frank about their purpose: “To put it bluntly, creating and maintaining high quality, highly functional, apps like the Guardian Android app is not cheap and we need to generate revenue from them to continue to provide the great experiences and content that you expect from us.”
Download The Guardian for Android.
Source: The Guardian
Via: TheNextWeb
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