Shaw registers Shaw Mobile, Shaw Mobility, and Shaw Wireless trademarks

Could a new wireless carrier be in the works?

Comments

  • Ipse

    Anything sounds better than “Freedom Mobile”. It would indeed make sense to relegate the brand as a value one and have “Shaw Mobile” as the main brand “competing” with Bhellus. At the same price points obviously…cuz who doesn’t want 68$ ARPU?

    • somebody else

      I think freedom mobile is better as a name, even a subsidiary of shaw, than WIND, to avoid confusion from the Italian telecom. This way, it remains a canadian brand. Lower rates are ultimately what attracts more customers, including word of mouth.

      I ultimately want them to gain the unused spectrum from robellus and use it to competitively improve the network. However long it takes, it would be completely worth it in the long run. “Older” devices that support common LTE bands can take advantage of it, including those using HSPA+ bands.

    • Brandon Arneson

      They got spectrum from videotron which is 700mhz&2500mhz

    • somebody else

      Yes, I realised that. As for when they will put it to use, a good guess is spring or summer 2018.

  • Jon Duke

    I’ll believe it when I see it. Like 10 years ago, I worked at Starchoice. When they got renamed to Shaw Direct, they we’re told internally that they we’re the opening for Shaw to come east and they’d be adding internet and phone service to Shaw Direct to mirrow Shaw. They even broke a deal they had with Distributel telling them they we’re getting internet service of their own and to this day, years later, nothing happened.

    • Eddie_Brock

      I heard rumours of Shaw getting into the wireless business about a decade back. They certainly don’t move too swiftly…

      Regardless, more options are better for all users.

    • somebody else

      Precisely. Things take time.

    • somebody else

      Interesting, something us Ontarians didn’t know.

    • Jon Duke

      Things I learn while working there. I’m kind of happy I got to use that knowledge now cause no one really cared about Starchoice back then :p

  • iamcdn604

    Freedom isn’t free
    It costs folks like you and me

    • Brandon Arneson

      Freedom isnt real freedom if u cant use your phone inside buildings

    • somebody else

      If you live in those buildings (doctor’s offices, hospitals, retail stores) in Edmonton, then no, freedom mobile isn’t for you, as per what you stated earlier.

    • Brandon Arneson

      I don’t live in those buildings so stop saying if I live in them.its called I was tired of not being able to use my phone in these places so I ported over to virgin mobile on August 14th

    • somebody else

      Chill the heck out, I was not even serious bro. Who sleeps and eats on a glass screen?

    • somebody else

      It doesn’t cost me a thing over the monthly rate of $59, at least coverage isn’t much of a problem if you did your evaluation during the return period. It’s how I did mine before committing to being a long-term customer.

  • malingerer

    It is widely known in the Canadian wireless industry that Shaw is going to be launching a premium branded wireless service. Expect Shaw to bundle and discount across their product lines in the near future. They are in discussions with multiple 3rd parties to expand their distribution.

    • Brandon Arneson

      this should be interesting. I cant wait to see what happens

    • somebody else

      Looking forward to it.

  • will

    Maybe they will charge more and have people roam for free on the big 3. Plus with the band 13 and band 7, we could see huge improvement in coverage, that if we have VoLTE on every single phone sold by Shaw Mobile, that way no 3g coverage necessary, much better indoor coverage with band 13.

    • Brandon Arneson

      this would be interesting i cant want to see what happens

    • somebody else

      You will only know if you are a customer again.

    • Brandon Arneson

      Your wrong because I still like to know whats happening and I can find that out by reading. Im also a Shaw customer for internet I didn’t just have freedom

    • somebody else

      How much bandwidth did you consume within a billing period? I consumed 3 TB, no issues from my ISP. At least you are still a shaw customer.

    • Brandon Arneson

      For my Shaw wideopen 150 plan that i have I was paying $20 extra for unlimited data from October 2016 until the time they started offering it as unlimited for everyone and I’ve been on the plan since August 2016. As far as my bandwidth usage I’ve consumed close to 2TB

    • somebody else

      I see. My aim is 5TB within a month, can you surpass that without uploading the same amount of data, just by seeding bittorrent? It’s innocent, no consequences result from it. Personally I seeded 50 at once last year.

    • somebody else

      Yes reading, but the other ways, no.

    • somebody else

      Looking forward to it. Both of my devices support those two bands, mitigating the requirement of an “upgrade”. Patience is required, as it doesn’t happen overnight or within a month or two.

  • Thomas C. Riddell

    Really don’t care Rebrand Freedom or Add a premium branded wireless service
    As long they don’t Touch my Grandfathered Plan .. They can do what they like .

    • somebody else

      Doubt they will affect grandfathered plans. It stays permanently. 😀

  • danny

    Could this mean better phones for current Freedom customers? Iphone, Essential, Pixel?

    • somebody else

      They would have to sign a deal with iSatan (apple) to bring in the latest iphone. PS. I encourage you to look up the free software foundation’s take on the iPhone 8 and iphone 9/10 aka X before considering their device.

  • Omis

    Wind will become their flanker brand. Shaw will be their premium one. I wouldn’t be surprised if they are also doing it to take advantage of the set aside for the next wireless auction.

    • somebody else

      I wouldn’t either, then again, it wouldn’t affect my patronage to freedom mobile.

  • AppleBerrySandwich

    I’m shocked they did not re-name Wind >. Shaw Wireless to begin with. “Freedom Mobile” is a terrible name.

    • Todd Clayton

      When they (we) moved from Wind > Freedom it was pre-Shaw. Apparently we were paying for a license to use the WIND (Italian) brand.

    • meh

      No. WIND was operated under Shaw ownership for a full year before becoming Freedom last November at the same time as their LTE unveiling

    • Todd Clayton

      Could have sworn they ditched WIND asap. But whatever, the sooner the bear goes, the better.

    • specialk2000

      Nope, Shaw purchased WIND in March 2016, rebranded to Freedom November 2016.

    • somebody else

      Due to avoiding confusion from WIND italy and canada.

    • somebody else

      To avoid the constant confusion. It is a good thing they changed the name.

    • Brandon Arneson

      No they changed names because they wanted to shed the bad complaints from when they were called wind and that hasn’t even helped at all

    • somebody else

      Dude, can you prove it? Research proves it was because of the confusion between the Canadian and Italian versions of the carrier having the same logo, and both showing in search results when wind mobile was looked up. It is no-longer the case since then.

    • somebody else

      Regardless, there was much confusion between wind italy and the one in canada. Now it is no longer the case.

    • somebody else

      There was big confusion between the wind (Italian) and Canadian brand, as for the legitimate name change. I’m actually glad they changed their name to avoid the confusion.

    • silver_arrow

      I believe they didn’t do that because at the time (and still today) Wind doesn’t have the best network compared to the other carriers and they didn’t want people to percieve “Shaw” with weak signal, low service, low speeds, that people typically complained about with Wind.

    • Brandon Arneson

      Their 3G network will never be good because its operated on the worst band and u cant use your service in buildings. LTE on the other hand might be better in the future, i had to switch from freedom mobile to virgin mobile on august 14th after being a freedom customer since august 15,2014 and having free roaming since may2015 out of their limited alberta coverage area of edmonton and the 6 surrounding cities because i was going out of the coverage areas and roaming too much which made my roaming use start to match freedoms usage and its not supposed to, 50% of your usage needs to be on freedoms network over 3 month periods or you will lose your plan with roaming plus i wasnt able to use my phone where i wanted to and they were constantly messing with towers and doing maintenance which cut off my service for calls and texts for several hours in a day, only data worked during these times. I had enough of people not being able to reach me and switched.

    • somebody else

      This is *only* specifc to YOUR NEEDS including living on your phone 16 hours a day. It reflects nothing of the majority of freedom mobile customers in Alberta, or the city of Edmonton and surrounding areas. If it really was a great big issue about maintenance, every single customer would then be complaining about it.

      Factory this in: Is everybody using their devices 24/7? No. Are people using Facebook, whatsapp, any I.M. services all day and night? Rarely. Are people syncing millions of photos and videos a DAY to a cloud service? No. It is specific to you, and nobody else.

    • Brandon Arneson

      You can’t change the band that 3G runs on and freedom can’t use 700mhz for 3G because the big3 use 850mhz for 3G that penetrates buildings better. That’s why I doubt freedom can give service in buildings unless they can overload everywhere with towers closeby. Im not on my phone 16 hours a day or 24/7 like u sarcastically said I was. As far as where I want to be able to use my phone it’s not because I live on my phone all the time, yes I am active on it but I’m not addicted to it. Those assumptions were totally wrong and not needed.

    • somebody else

      *Loud laughs over a stadium Bwahahahaha* I totally get that freedom mobile will not use existing spectrum (refarming) for LTE. That won’t happen due to imperfections.

      The assumptions were hilarious, however sad but true, at some are far worse than your paranoia on usage outside of coverage and all, some use it beyond what those terms state. Friend of mine used allot of voice, data and text outside of the coverage area, going insane on instagram and snapchat posts, for a few months!

    • somebody else

      Where did I ever say they were going to use the new spectrum for the 3g network?

    • somebody else

      The other part was due to wind italy’s social media accounts were often confused with the one in canada, and they had to constantly redirect questions, complaints to the proper facebook page or twitter account.

    • somebody else

      Wind italy was often confused, when people seeked support via Facebook and Twitter, so I think that is why they changed the name, due to them not offering television, DSL and landline.

  • dirtyKIMCHI

    Your own rebrand article has a direct quote from the former CEO stating that two brands was in the future.

    • somebody else

      I expected that. I read about it when shaw made the purchase, it mentioned shaw mobile.

  • MikeB

    The Canadian mobile industry needs a face lift with costs that reflect the year 2017. Just go back from Europe and I got a monthly plan for better than I get a contracted plan in Canada.

  • Brandon Arneson

    This is gonna be extremely interesting, if Shaw launches its own top tier wireless carrier this would shake things up a lot. Hopefully the coverage will be a lot better than freedom mobile and hopefully it works in buildings which is something that freedom mobile cant provide

    • somebody else

      You seriously need to rethink everything about freedom mobile. Rogers, Bell and Telus started out with their large share of problems, eventually they got it sorted out over a ten year period, further over until now. Took 30 years to get things perfect, but they still have dead zones.

    • Brandon Arneson

      You can’t change the band that 3G runs on and freedom can’t use 700mhz for 3G because the big3 use 850mhz for 3G that penetrates buildings better. That’s why I doubt freedom can give service in buildings unless they can overload everywhere with towers closeby

    • somebody else

      Not possible. They would need to refarm new spectrum for the 3G network, which is not possible due to imperfections. It would be best to use LTE for the buildings you personally frequent, to avoid the downsides. Being realistic here.

      Since you hopped onto bell’s network, check their Facebook page from time to time, there are downsides even on their network, You just need to read up.

    • Brandon Arneson

      Yes there are bad things and bd coverage areas on bell/telus but the amount is a lot less than Rogers and freedom plus there’s no downtime where your service won’t work and if there is it isn’t during the day when you use your phone

    • Peter P

      Call me silly but I actually get better LTE signal with Rogers than my friends on Bell and Telus. I’m not talking about overall speed…I know Bell and Telus are a bit faster as I’ve seen it first-hand. I’m referring to signal density. There are numerous places where I have an LTE signal (even just one bar which is quite usable on the Rogers network) and my Bell and Telus friends show one bar of 3G with absolutely no hope of a data connection. Most of these locations are indoors in the suburbs. Rogers might not have the largest network (speaking of total square kilometres of coverage) nor the fastest average speeds, but I find that they’ve really optimized their LTE signal within their footprint so that phones hang onto even the weakest LTE without dropping to 3G and it’s still usable.

    • Steve

      I totally agree Peter P, ever since Rogers got a hold of that 700mhz a/b spectrum they have been aggressively rolling it out everywhere and I have noticed a dramatic improvement in LTE signal thhe last few years.

    • somebody else

      Edmonton is much different than the GTA. Try living there one day.

    • somebody else

      Again, I never said that (using 700 MHZ for 3g network).

  • Bill___A

    I am sure it will be interesting to see what they do with the mobile provider they purchased and how they move forward. I think it is still very early in the game. However, it is helpful to be able to come on this site and get interesting information (Thank you!).

  • somebody else

    My thoughts on the matter, as a freedom mobile customer: They will do this likely in the areas where they dominate, service and have customers. Shaw knows what they are doing, and it can only get better. Disappointingly, they don’t serve Toronto due to the monopoly of rogers affecting their ability to offer telecom, internet and iptv services. If not, I would be a customer right now.

    We shall see, based on rumours, what comes out of these trademark filings. Definitely looking forward to anything really.

  • birdman_36

    Freddy the Freedom Bear. Lmao!

  • Andrew Holt

    Even if they are priced exactly the same as the other big 3, the moment Shaw comes out with a true Nationwide coverage plan, I will switch to them just for the sole purpose of sticking it to Robellus for the 2 decades of being ripped off and treated like a schmuck. I would encourage everyone to do the same and then that would truly force their hand into lowering prices.

    I’m also guessing that SHAW will break into the scene with a splash and offer a unlimited plan that is equivalent to what you see in the USA, and thus it will begin true competition in the industry. Shaw WILL be this country’s T-Mobile. Just watch.

    • somebody else

      I can’t wait for that to happen! We need big changes. Robellus cannot keep control any longer.

    • Brandon Arneson

      You can easily have nationwide coverage with free Canada and JSA roaming on the everywhere 59 plan. There have been everywhere plans offered since April 2016 back when they were wind

  • Marshall Davidson

    I’m not particularly hopeful but hope springs eternal that Shaw would offer something quite competitive. The problem is that Shaw is the same in the West as Bell and Rogers are in the East and I wouldn’t say they are much different in pricing or customer service for that matter.
    I guess only time will tell but its long overdue that we have unlimited data plans and nationwide calling for something much less than $100/month. If Shaw can deliver along those lines they’ll be a hit.

    • Brandon Arneson

      You can get that on the Everywhere 59 plan they have been offering everywhere plans since April 2016 when they were wind

  • Brandon Arneson

    Yesterday I left virgin mobile and ported my number back to freedom mobile because after being with virgin from august 14th til yesterday I realized that I can stay with freedom because I had no reason to be paranoid about not making my home usage 50% on freedoms network before I roam which is the terms of the everywhere plans, it actually works out better for me now because not only did I get the Everywhere 59 plan with a $9 discount but my billing date is also the 29tb wbere as before it was the 15th which made it hard to make 50% of my use on freedoms network before I roam but now it’s easier. I have 11gb of high speed data on freedoms network with the $10 3gb data addon then 1gb of high speed data while roaming then I’ll just be throttled with no charges. I’m never switching again. Virgin and the bigger carriers are a ripoff and they make it so u don’t have extra money to spend on other stuff and since I’m on a limited income its important for me to save money and not be ripped off. I can’t wait to see more improvements on freedom.

  • Brandon Arneson

    On September 29th I left virgin mobile and ported my number back to freedom mobile because after being with virgin from august 14th til yesterday I realized that I can stay with freedom because I had no reason to be paranoid about not making my home usage 50% on freedoms network before I roam which is the terms of the everywhere plans, it actually works out better for me now because not only did I get the Everywhere 59 plan with a $9 discount but my billing date is also the 29th where as before it was the 15th which made it hard to make 50% of my use on freedoms network before I roam but now it’s easier. I have 11gb of high speed data on freedoms network with the $10 3gb data addon then 1gb of high speed data while roaming then I’ll just be throttled with no charges. I’m never switching again. Virgin and the bigger carriers are a ripoff and they make it so u don’t have extra money to spend on other stuff and since I’m on a limited income its important for me to save money and not be ripped off.

  • They should. Goddam I hate the name “Freedom Mobile”