RIM officially announces “BBM Music”

Ian Hardy

August 25, 2011 12:51 am


A midnight press release and Tweet confirmed all the previous rumours of RIM launching “BBM Music”. This new music service is integrated within BlackBerry Messenger (BBM) and “is expected to be commercially available to customers later this year”. In the meantime RIM stated that there’s “a closed beta trial of the BBM Music service is starting today in Canada, the United States and the UK”.

When this officially becomes available, BBM users can opt in for a $4.99 (USD) monthly subscription. As to what BBM Music offers, RIM has started off with a music catalog that features millions of songs from Universal Music Group, Sony Music Entertainment, Warner Music Group and EMI.

BBM Music lets you share and discover music, but first you’ll have to have a BlackBerry smartphone and have BBM 6 installed on it. RIM said in a blog post that “Each BBM Music user can create a profile of up to 50 songs from the millions of tracks available in the BBM Music Catalog. In addition to those 50 songs in your profile, the more BBM Music friends you have, the more songs you can add and enjoy! In other words, your BBM Music friend’s music library = your music library.”

Here’s all the details of how BBM Music will add to your BlackBerry experience:
– Build your music profile from a Catalog of millions of tracks (with more to be added over the coming weeks)
– Invite friends to BBM Music from your BBM contacts and gain access to their music and share your music (once they subscribe or join the free trial)
– Create playlists from your BBM Music songs plus your friends’ songs
– Share playlists or single songs with BBM Music friends
– Follow your friends’ BBM Music activity via timelines and comments, or start up a BBM chat about your favorite bands
– Cache music for easy offline listening
– Seamless integration with other BlackBerry music services

More info here at BBM Music

Source: MarketWire
Via: CrackBerry & Inside BlackBerry

  • Donovan aka Hardened

    WOW! Impressive and with a great start. BBM is primed for music … as music by its very existence, nature and how it moves ppl, crossing all languages and cultures, and ages, knowing NO BOUNDS is by its definition … social.

    • Joe

      Did you see lots of pretty colors swirling around while you were posting that comment?

  • Daniel AJ

    50 songs for 60$/year? Honestly? Welcome to 2003!

  • KidCanada

    @Daniel – that’s only when you’re creating a profile not streaming. And also its up to 50 songs per contact not a grand total of 50 so you can keep removing and adding new songs to that playlist as you wish.

  • Kenny

    who cares, whatsapp is way better, and can be used with Iphone, blackberry and Android.

  • Preacher

    price is wrong. rdio gives you unlimited songs for $10 a month. if my friends arnt on bbm music then im screwed.

    ontop of that Telus gives free subscriptions for rdio. if they do the same with bbm might be ok to help launch it

  • Welsh

    iTunes is so screwed.

  • V-Dawg

    But you don’t get to download the songs in MP3 format? FAIL.

  • Joe

    This is one of the stupidest ideas ever! really? I can only put 50 songs in my library? Yes, I know I could add my ‘friends’ library, but who cares what music they listen to. And to be able to add their music to my library, it means that they too are paying the $4.99 monthly fee. This is an unbelievably pathetic cash grab and anyone who signs up for it is an absolute moron. I have a few thousand mp3’s on my sd card in my phone and I don’t pay a cent to listen to any of them. Man, what a joke!

    • Mike

      @Joe – ‘stupidest ideas ever!’ Exaggerate much?

      I wouldn’t sign up for this, have never owned a blackberry. But there are still a lot of blackberry users around the world who would love a music app like this. Even music streaming apps on android are very limited in Canada (Jango, Grooveshark, Galaxie?). I think its finally a good idea that if executed properly can help turn RIM around. Well, this and the android app support being talked about.

      btw, you at one point paid, I hope, for your few thousand mp3s which is a good thing. Not everyone is interested in owning every song they listen to and only want the flavour of the month.

    • Joe

      @Mike – if you happen to use twitter, you’ll notice that ‘BBM Music’ is trending at the moment. (naturally, based on the announcement). Have a look at some comments – you’ll notice that 95% of the people share the same sentiment with the comment I posted above.

  • EmperumanV

    Looks like RIM is trying to find a way to increase sales. Kind of too late.

  • KidCanada

    @Joe – Tell that to Slacker radio, rdio, and all the radio/music streaming subsciption apps. RIM is just jumping onto the bandwagon.

  • TeknoBug

    Nice attempt, but I don’t like the limitations.