When Virgin launched the BlackBerry Curve back in November it was priced accordingly at $49.99. Then the seesaw began to happen. As with any price fluctuations one must compete… and Virgin did compete very well. After the holiday season Virgin increased the price to $79.99, then around Valentine’s Day they slammed the price down to $39.99.
Today it seems they have jacked up the Curve to $99.99 on a 3-year contact to price match TELUS, Bell and Rogers.