Montreal-based Groove Music app acquired by Microsoft

Jessica Galang

February 9, 2016 5:30pm

Montreal-based Groove, a smart iOS music player app, announced today that it has been acquired by Microsoft. Terms of the acquisition were not disclosed.

The announcement came via a Medium post, in which the Groove Music team talked about the company’s founding in 2009. “Our journey started back in the days of the iPod. While it was a thing of beauty, we still struggled to choose what to play from our beloved music collection,” the post read. “We envisioned a music player so intelligent that learns our tastes and habits in order to play the right music at the right time.”

According to MTLinTech, Groove’s founders will not be joining Microsoft, but will consult with the company during the post-acquisition process.

While current users can continue to use the app, the app is no longer available for download and will no longer receive updates. Users trying to access the Groove app are now redirected to Microsoft Groove, Microsoft’s digital streaming service.

This post originally appeared on BetaKit.

  • Shimoner01

    Can’t help but think that this was purely to avoid a naming dispute akin to their Skydrive issue.

    • Theo

      Lol yes, their Xbox music was already renamed to Groove music on Windows 10

  • Renaud Emond

    A shame really that was one great app.

  • MassDeduction

    In addition to it being an iOS app, the Groove smart player app was also available for Windows Phone.