Asides

Internal docs of Bell’s “GTA Attack” on Rogers BlackBerry plan!

We’ve received some internal documents for the Bell GTA (Greater Toronto Area) focused blitz that takes aims at Rogers BlackBerry plans. With the new plan that was released today called “GTA Attack” you know that Bell means business with this name.

This new offer will be advertised in print, radio and on the Bell website with the tagline “Get more than Rogers for less than Rogers”. This takes directs aim at the Rogers $70 BlackBerry plan where Bell reduces it by a whopping $25 per month. They give the potential customer 550 minutes, 100 bonus minutes and 1GB of Data. Rogers currently just offers 550 minutes and 1GB of Data.

The deal seams to be good for the Bell BlackBerry Curve 8330 and is on a promo now for $49.95 (Rogers Curve 8230 is priced at $149.95). Would be good if this was the upcoming BlackBerry Tour… but this could mean that Bell just is looking to clear some inventory.To make the deal even sweeter, according to the documents, it looks like Bell is offering up to $75 in accessories ($50 in-store credit and $25 off Bluetooth products).

Gotta love Canadian competition! Check out these documents here: