Watch Samsung’s Galaxy S IV event live, right here at 7pm

Samsung has literally taken over Times Square in New York City. Not only are the familiar “Be Ready 4 The Next Galaxy” ads on almost every corner, but they also have sectioned off a stage that reminds me of watching the ball drop New Year’s Eve… just minus Ryan Seacrest and insert in the “secret messenger” Jeremy.

For those interested in tuning into Samsung’s Galaxy S IV event today, hit the play button below. The live stream will begin at 7PM (EST) sharp. We’ll bring you more details and hands-on reviews shorty.