Bell HTC Sensation 4G has an “Approx retail value $549.95”

To celebrate the upcoming release of the HTC Sensation 4G Bell has put together a contest that gives away 10 devices. I quickly read over the terms and conditions and it states that “There are a total of ten (10) HTC Sensation 4G smartphones available to be won. Approx retail value $549.95 Cdn each.” So you can probably bank on this price being the no-contract price.

There is no confirmed launch date by Bell, only that it’s available “in the coming weeks”. We are hearing Monday, July 4th but it might be launching on the 12th. The contest T&Cs notes some different dates for the contest period though:

“The “You could win an HTC Sensation 4G” Contest (the “Contest”) is run by Bell Canada (the “Administrator”) and will take place in Ontario from Thursday, June 16, 2011 at 12:00 a.m. (ET) to Monday, July 8, 2011 at 11:59.59 p.m. (ET) (the “Contest Period”)… with the draw happening on July 12, 2011 at 1:00 p.m. However, July 8th is a Friday so legal needs to do some changing on the fine print.

More here at Bell (legal)
We’ll have more details soon!