Fido Rewards Program Surpasses 1 million members

Introduced February 2004, Fido Rewards is now the most successful wireless membership program in North America and has surpassed the one million Membership.

“Every Fido prepaid and postpaid Member earns 5% in FidoDollars for every dollar spent,” explained Matt Ariker, VP Customer Marketing. “This best-in-class wireless membership program is part of why Fido has the most satisfied customers and was awarded JD Power and Associates 2007 award for Canada’s Highest in Customer Satisfaction with Contract Wireless Service.”

“When you become a Fido customer you automatically become a full Member with exclusive handset offers, exclusive accessory offers and exclusive service agreements,” added Ariker. “That’s because at Fido, you’re a Member, not a number.”