Best Buy Canada has renovated its ‘Experience Store’ located at 460 Saint Catherine West, Montreal, in hopes of offering a more “immersive and interactive experience” to its customers, according to the retailer.
The newly renovated store will host a grand opening weekend for the public from December 8th to the 10th. During the opening weekend the Best Buy location will offer special deals and promotions, vendor demos, giveaways, and a free gift wrapping table.
The store also features a fully functioning smart home wall, as well as a major appliances showroom.
“Our unique new store concept is based on feedback from our customers, employees and vendors,” said Best Buy Canada COO and president Ron Wilson in a press statement. “We’re committed to bringing an innovative total retail experience to our customers both in store and online. This Montreal store allows us to serve our customers’ needs better.”
This is part of a nationwide strategy to revitalize the ways Canadians purchase electronics and appliances.
Other recent renovations to Best Buy stores feature in-store appliance areas, Samsung experience centres and new additions to the Home Theatre department.