72% of Canadians have access to a cellphone

A Harris/Decima survey finds that 72% of Canadian households now have access to a wireless phone (up from 64% in 2006). The survey also showed “text messaging and picture-taking top the list of the most common activities performed on mobile phones. The use of text messaging has grown enormously from 25% of wireless users in 2006 to 44% in 2008; picture-taking has gone from 15% to 38%; and the use of multimedia messaging has increased from 3% to 13%.”

Bernard Lord, CWTA President and CEO said “Canadians continue to be some of the most enthusiastic mobile phone users in the world, averaging more than 400 minutes of talk time each month, and text messaging volumes continue to soar with growth rates in excess of 100% per year. In the first six months of this year, Canadians sent close to 9 billion text messages, with a current daily count of more than 54 million.”