January 19, 2012 9:33am
Public Mobile first popped on the Canadian wireless scene back in March 2010 – since then they’ve racked up over 150,000 subscribers and operate in Toronto and Montreal. Public entered the market with a low-cost unlimited talk plan for $24/month, and a talk and text plan for $40/month. At the time these were and still are incredibly affordable… then more competition surfaced and carriers came out swinging with various unlimited plans, specifically in Quebec. This saw Public change their pricing to $15/month for the talk only plan, $24/month for the talk and text plan, plus they launched a $35/month talk/text/long distance plan. Recently they added data offering to the mix that gives unlimited talk, text and data for $45/month (currently a promo for $35 for the first 6 months).
All this to say that we’ve been informed that a rate change is in the works. Effective February 9th the Unlimited Talk plan will increase from $15 to $19/month (increase of 21%). We are still gathering info, but apparently Public will be throwing in some sort of additional feature to make up for the increase. We’re also hearing that those customers who sign up before the Feb. 9th date will be grandfathered and won’t see a price increase on their monthly bill.
We’ll have more info soon.