The Hockey News released their free mobile app in 2008 and has seen over 515,000 downloads, today they launched a VIP mobile program that offers access to customizable text messaging hockey alerts and mobile video (iPhone only).
The updated app is also free but you can access the VIP area for a monthly charge of $1.99 for iPhone users and $2 for BlackBerry users. In addition, The Hockey News also launched a VIP Text Alert program that offers the same alerts for all other devices. If you subscribe to this (costs $2 a month by texting THN to 22233) and you’ll receive game reminders, score changes and breaking hockey news.
Tom Emrich, Product Manager: Mobile & eReader Platforms, Transcontinental Media said “We have seen tremendous success with THN mobile and are excited to continue to evolve this application. The launch of the VIP program not only takes the THN application to the next level but it also utilizes a brand new platform for THN – mobile messaging which has a much wider reach amongst the general handset population”.
Via: Polar Mobile