Bell has announced a partnership with Asian Television Network (Canada’s largest South Asian broadcaster) to exclusively launch mobile content on Bell Mobility phones. ATN content includes breaking news, Bollywood updates, cricket scores and results, music video clips with celebrity interviews.
“We are delighted to partner with Bell Mobility and establish ATN as the first broadcaster to offer mobile video content of interest to Canada’s South Asian community,” said Shan Chandrasekar, President and CEO of ATN.
“Bell is focused on providing clients with a personalized wireless experience, and delivering exclusive cultural content is a cornerstone of this strategy,” Andrew Wright, Director of Business Development for Bell Mobility.
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