Fido to relaunch brand and offer cheaper plans

An article by the Financial post reports that “Rogers’ Fido brand is set to be relaunched Tuesday with a new logo as well as updated plans. It is offering no system access fee, lower monthly rates and an expanded product lineup…”They’re working on something big,” said an Ontario-based Fido store manager who declined to be named. “This is the first time in five years they haven’t told me what our Q4 plans are.” Read the entire article here