Make no doubt about it if you’re spending millions to be a major Olympic sponsor you best be getting something pretty to show the world. Bell has created the “Ice Cube”… this is being described as “a public showcase located at the heart of the Vancouver 2010 Olympic Winter Games, where visitors can watch Olympic events live in HD, cheer on Team Canada with the latest products from Bell, listen to live music and meet some of world’s best athletes, all under one roof”.
Hopefully they won’t be selling you to hard while you’re cheering Team Canada on. The Bell Ice Cube will open its doors starting February 11th until the 28th and everyday at 3 pm a live show called “Ice Talk” where Olympians will be interviewed.
Sounds like a great experience…