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Canadian Tire launches AI tool to help shoppers with winter tires

But can it tell you why that one light on your dashboard is always on?

Canadian Tire has launched an online AI tool to help Canadians plan their winter tire changes. The AI assistant, named CeeTee, is designed to help streamline the process of buying and swapping tires.

Along with tire changes, CeeTee is designed to highlight special deals and best sellers on the website. The AI assistant supports both text and voice interactions, so even if you’re on your way to the store, you can check whether the product you’re looking for is in stock. CeeTee has been developed using Microsoft AI technology and is designed to ask targeted questions that pinpoint a user’s needs.

Does Canadian Tire really need an AI tool? Well, according to the company, 95% of its sales begin online, so it makes sense that it’s trying to find ways to make the online shopping experience smoother. And given that Canadian Tire offers a lot of specialized products, it could prove to be pretty useful.

We haven’t had the chance to chat with Canadian Tire’s AI tool just yet, but rest assured, we’ll make sure to ask it what the best Timmies donut is.

Header image credit: Shutterstock

Source: Canadian Tire

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