It’s no Unlimited Music, but Quebec-regional carrier Vidéotron is offering its digital streaming service Club illico with Premium and Premium+ mobile plans for a limited time.
Unlike Unlimited Music, which zero-rated data for certain music streaming apps and was shut down after the CRTC’s 2017 differential pricing decision, customers will have to use their own monthly data buckets when streaming content through Club illico. Still, the content that users gain access to provides a different kind of benefit, and provides customers with something to fill the void left by Unlimited Music’s demise.
Club illico offers a catalog of films, series, youth programs, documentaries and French-language content, including original series like Blue Moon, Victor Lessard and L’Académie. It costs $9.99 CAD when not included for free with a mobile plan.
“In an extremely competitive market like mobile, this new initiative will strengthen the innovative aspect of our mobile offering and set us apart thanks to the unique content available on Club illico, the most popular French-language subscription video-on-demand service in Québec,” said Bertrand Hébert, Vidéotron’s vice-president of marketing, in a press statement.
New and existing Vidéotron customers can get Club illico by subscribing to a new plan. The offer applies exclusively to subscribers who do not have Club illico.