Last week, a report indicated Apple would launch an in-store trade-in program for Macs, and now, the tech giant has made it official.
In Canada, Apple retail stores have started accepting Mac in-store trade-ins. Previously, Apple only allowed in-store trade-ins of devices like iPhones, iPads and the Apple Watch. Customers would have to trade Macs online. It seems that in-store trade-ins launched a day earlier in the United States.
When a user trades in their Mac, they’ll get an in-store credit on a gift card that can be used to lower the cost of a new Mac. Considering some Apple Stores in Canada are still closed or only offering pick-up services, not everyone can take advantage of this offer just yet.
— Mark Gurman (@markgurman) June 17, 2020
This news was first spotted by Bloomberg‘s Mark Gurman.
With Apple reportedly preparing to reveal a refreshed iMac at WWDC next week, it makes sense that the company would be looking for a way to boost Mac sales through an in-store trade-in program.