Google’s Chrome desktop browser is set to soon start automatically muting autoplay videos based on user behaviour.
After launching a similar feature earlier this year, Google has made the process automatic. Chrome learns your browsing behaviour and will adapt to the sites you want muted.
According to Google, in about six seconds most autoplays are paused and muted, or their tabs are closed. Chrome will use that metric to determine what autoplay videos you want to hear–and what you don’t. Google says it will block out half of unwanted autoplays once trained.
Users not logged into Chrome, or using the browser for the first time, will have roughly 1000 sites automatically blocked by default.
Google Chrome’s mobile version has a similar feature, but it only allows autoplays from sites users have added to their home screen.
However, the process also accounts for sound. Chrome allows videos to play if they are muted. Furthermore, if you interact with the site, then it also allows the video to play.
However, Google says the system isn’t perfect. Users might have to manually unblock sites that have been automatically blocked.