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Google can help people learn what is and isn’t AI

Hey Google, is this AI generated?

By Dean Daley
Gemini on a Google Pixel

Have you ever watched a video or looked at a picture and wondered if it’s AI? Sometimes it’s pretty easy to tell, but others are very difficult, especially if AI elements are just added to a photo or image.

Google is making it easier by letting you learn about an image’s origin through Search features like Lens, AI Mode, Gemini in Chrome and Circle to Search. Users can just ask questions like “Is this made with AI,” or “Is this AI-generated?”

Unfortunately, this isn’t available for every single AI image, video or audio. Google is able to tell what is and isn’t AI by its naked-to-the-eye SynthID verification badge. Google is working with companies like OpenAI, Kakao, Eleven Labs and more to bring these imperceptible watermarks to AI content.

Google is also adding verification for C2PA Content Credentials to check if content is an unaltered original from a camera or if it’s been modified, and by what tools. This is rolling out today on the Gemini app and will soon come to Search and Chrome.

You can check out all of Google’s big I/O announcements on MobileSyrup.

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