Kijiji is often considered second fiddle to Craigslist when it comes to selling old stuff, but the company is growing very quickly and has a much neater, more comfortable browsing experience. In light of the recent iPhone 5 launch, Kijiji has launched a dedicated iPhone sub-site to help sellers unload their old devices faster.
There are just about 20,000 iPhones currently available for purchase on Kijiji, and the local marketplace says that Toronto and Montreal lead the way in terms of selling volume. Customers in big cities are usually earliest to adopt newer technologies, and the company is aware how nuts people go over new Apple products. Bart Molenda, head of marketing at Kijiji Canada said in a press release, “According to our data, several Apple products are consistently among the most popular items on Kijiji. The use of online classifieds is steadily increasing as a free resource for Canadians to easily buy, sell and trade electronics locally.”
The average price of an iPhone 4S is around $500, but you can find deals for used products at much lower costs. Supply, in this particular place, looks to be outdoing demand, bringing prices down to around the $450 mark for a black 16GB model locked to a particular carrier. Factory unlocked models will fetch an extra $50, while adding an extra 16-32GB brings the price up $50-100. Considering how popular a device the iPhone 4S still appears to be, these prices are pretty bargain-basement. Unfortunately for many buyers, Apple products retain their value better than any other consumer technology product, so still expect to pay nearly $400 for even a two year-old iPhone 4.
Kijiji is using this time to champion a cause: For every iPhone sold through the site in the first 60 days of the iPhone 5 launch, they will donate $1 to Evergreen, a not-for-profit that “makes cities more liveable.” This is meant to promote proper recycling of unused technology, something many Canadians have not quite adopted yet.