Apple reveals Watch Series 11, SE 3 and Ultra 3

Apple revealed its latest Apple Watch models at the September 9 hardware event.

First, there’s the Apple Watch Series 11, its “thinnest and most comfortable” watch yet. Firstly, it adds 5G functionality with supported carriers, although Canadian ones weren’t yet clarified. On top of that, its Ion-X glass display has been improved to provide double the scratch resistance, while the battery life has been increased to 24 hours.

Apple is also introducing two new Health features alongside the Watch Series 11. The first, Heart Health, has to do with high blood pressure, also known as hypertension. The feature analyzes blood vessels and works in the background over 30-day periods, after which you’ll be notified of a potential case of hypertension. The second Health feature is Sleep Score, which ranks your sleep based on time in bed and spent in each sleep stage, when you go to bed and the time you spend awake. This score will then give you insight into how you can develop better sleep habits.

Next up was the Apple SE 3, which brings an always-on display to the SE line for the first time. It also now supports 5G, gestures like double-tap and wrist flick, sleep apnea and Sleep Score features, ovulation estimates, an 18-hour battery life and fast-charging for the first time on SE.

And finally, Apple showed off the Ultra 3, which has the largest-ever Apple Watch display with wide-angle OLEDs, increased screen area and wider borders. On top of that, it boasts satellite connectivity for features like Emergency SOS (two free years included with purchase), Messages and Find My, 42 hours of battery life and more.

All three watches are now available for pre-order ahead of a September 19 release. In Canada, the starting prices of the SE 3, Series 11 and Ultra 3 are $329, $549 and $1099, respectively.

Image credit: Apple

Update: 09/09/2025 at 2:22 p.m. ET — Added more details, including Canadian pricing.