Tesla is working with a new sales strategy, offering some drivers a new rear-wheel drive (RWD) Model 3 for immediate delivery, according to Engadget.
The U.S.-based electric vehicle manufacturer is trying to pad out its sales numbers by sending Model 3s off the lot as quickly as possible.
The company is reportedly emailing reservation-holders in Canada and the U.S. to offer them a car immediately, rather than placing them on a two-month-long waiting list.
The catch is that customers might not receive the specific Model 3 that they intended to buy when they placed their deposit.
While the company initially started offering the RWD Model 3s to day one reservation-holders, Electrek reported that Tesla has since expanded its program to include more recently placed orderers as well.
At this point, day one reservation-holders are mainly people that are waiting for the company’s long-promised $35,000 USD Model 3.
These offers are based on a first-come-first-served basis, so even if Tesla offered you a car and you took a day to make up your mind, there’s a chance it won’t be available anymore.
Tesla has been building batches of RWD Model 3s that weren’t pre-ordered, so it seems that it was banking on selling some trims right off the lot for a while.
This is good news for users who want to get a Tesla but who don’t want to wait.
It still isn’t the $35,000 USD Model 3 that was promised, but if Tesla is going to start selling Model 3s using traditional automotive retail methods, maybe it’s getting closer to finding a way to start making the $35,000 version feasible.