Rogers purchased Mobilicity for $465 million back in 2015.
At the time, the struggling wireless carrier amassed 150,000 wireless subscribers, but more importantly, secured wireless spectrum in Toronto, Vancouver, Calgary, Edmonton, and Ottawa.
As previously reported, today, August 15th, Mobilicity has officially halted the activation of new accounts. The carrier has slowly transitioned its customers away from using its network to Rogers sub-brand Chatr Mobile.
In July, Rogers sent notices to Mobilicity customers offering them $10 off their plan following the switch to Chatr. The carrier also stated that the low-priced Mobilicity monthly plan would not be grandfathered, but will offer customers a “comparable chatr plan.”
“We created exclusive chatr plans with customers’ Mobilicity plans in mind. They vary slightly all depending on what a particular customers plan was with Mobilicity with the goal of trying to make them as similar as possible,” said a Rogers spokesperson to MobileSyrup last month.
The exclusive chatr plans range in price from $30 per month to $45 per month with various amounts of talk, text and data.