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Update: Rogers locations now receiving boxes with a “PLAYBOOK SECURITY” label


This is bringing a bit more clarity to the impending launch of RIM’s 4G LTE BlackBerry PlayBook. Late last week we posted news that the much delayed 4G PlayBook would be available via Bell on July 31st, clearly this didn’t happen, plus it was also removed from their inventory system.

Now, according to an internal Rogers document we received it shows that the upcoming launch of the LTE-enabled PlayBook is under heavy security. The doc states that stores will be receiving a box with the label “PLAYBOOK SECURITY” and that employees should “store it safely in the back room until further notice.”

The 4G BlackBerry PlayBook is no secret. It was first announced at Mobile World Congress in 2011 and will come with the same 7-inch display (1024 x 600), but have an increased 1.5GHz dual-core processor, and LTE connectivity. Bell had this listed for $549.95 outright and we’ve also been tipped that the Rogers 3-year term will be $349.99. As for a launch date, we’re now hearing it’ll be next week, possibly August 8th or 9th.

Update: CrackBerry has added to the news that this is the casing that the PlayBook will be placed in and that it will be used as a security measure. So if fixtures are coming in, this means that the launch is almost here.

More soon!
(Thanks tipster!)

Discussion

29 comments for “Update: Rogers locations now receiving boxes with a “PLAYBOOK SECURITY” label”

  1. Not going to save rim

    Like or Dislike: Thumb up 23 Thumb down 32

    Posted by Betty Koyle | August 1, 2012, 1:12 pm
  2. Need to get lower than $350 on a 3-year term. $350 on no term or a 1-year sounds about right to me. There’s not enough motivation to buy that instead of the competition.

    Like or Dislike: Thumb up 21 Thumb down 10

    Posted by Ryan | August 1, 2012, 1:13 pm
  3. hahahaha $350 on a 3 year term.. that makes no sense given the pricing of their other LTE enabled tablets.

    Foolish if they do that and I am a huge BB Fanboy

    Like or Dislike: Thumb up 35 Thumb down 12

    Posted by BBA Brian | August 1, 2012, 1:17 pm
    • why would anyone put a thumps down to my post!

      The galaxy tap 8.9 LTE is 199.99 and the HTC Jetream is for $199.9

      The playbook for $349.99 is ridiculous

      Like or Dislike: Thumb up 28 Thumb down 11

      Posted by BBA Brian | August 1, 2012, 1:43 pm
    • Hidden due to low comment rating. Click here to see.

      Like or Dislike: Thumb up 5 Thumb down 18

      Posted by maples | August 1, 2012, 1:49 pm
  4. Hidden due to low comment rating. Click here to see.

    Like or Dislike: Thumb up 9 Thumb down 57

    Posted by Apple Sales Guy | August 1, 2012, 1:19 pm
    • Hey, ASG, have you seen the documentary series “The Selling of the Superbrands” produced by the BBC last year? The first episode was about mobile phones and a large section of the episode was dedicated to Apple. Maybe you should give it a look see and maybe then you’ll realise how much you’ve been manipulated and brainwashed. Let me know if you recognise the poor guy who tries to give an interview about an Apple store opening in London before Apple managers stepped in and marched him off. I wonder if he still has a job?

      Happy selling!

      Like or Dislike: Thumb up 17 Thumb down 2

      Posted by hoo dat | August 1, 2012, 1:46 pm
    • My bad, it’s SECRETS of the Superbrands! I knew Selling didn’t look right.

      Check out Episode 1, you’ll love it!

      Like or Dislike: Thumb up 9 Thumb down 1

      Posted by hoo dat | August 1, 2012, 2:24 pm
    • I believe you meant “Secrets of the Superbrands”.

      Like or Dislike: Thumb up 0 Thumb down 0

      Posted by G | August 1, 2012, 3:48 pm
    • Are you typing one-handed because your other is occupied while you dream of various Apple execs?

      Like or Dislike: Thumb up 1 Thumb down 1

      Posted by Jack | August 1, 2012, 3:49 pm
  5. No. Treat yourself to 3 nexus 7′s instead.

    Like or Dislike: Thumb up 24 Thumb down 20

    Posted by superfly | August 1, 2012, 1:24 pm
  6. Tether the data from your Android super phone to your 3 nexus 7′s and save cash that way to instead.

    Like or Dislike: Thumb up 22 Thumb down 16

    Posted by superfly | August 1, 2012, 1:26 pm
    • sure… but then you could guy buy the WIFI Playbook for $199.99 or less soon, and do the same thing

      Just saying don’t harp on the price of a LTE playbook because of the prices of other WIFI tablets

      Like or Dislike: Thumb up 17 Thumb down 2

      Posted by BBA Brian | August 1, 2012, 1:53 pm
  7. Hmm….. 1 crapple retina or 3 nexus 7 tablets…….I will goo with the 3.

    Like or Dislike: Thumb up 20 Thumb down 16

    Posted by superfly | August 1, 2012, 1:28 pm
  8. people also need to stop bringing up the Nexus 7… it doesn’t have LTE… please compare apples to apples

    Like or Dislike: Thumb up 20 Thumb down 5

    Posted by BBA Brian | August 1, 2012, 1:43 pm
    • lol apples… bad fruit to use…

      compare oranges to oranges

      Like or Dislike: Thumb up 17 Thumb down 0

      Posted by BBA Brian | August 1, 2012, 1:54 pm
  9. Why should we trust this announcement? Your last big tip, WRT to Bell, turned out to be a load of CR#P. Produce a verifiable release from RIM and you might regain a small bit of credibility in my eyes. But then the terms “Blog” and “credibility” are pretty much mutually exclusive, aren’t they?

    Like or Dislike: Thumb up 8 Thumb down 7

    Posted by xenrobia | August 1, 2012, 2:26 pm
  10. I wonder how much these would go for on Craiglist. $150?

    Like or Dislike: Thumb up 1 Thumb down 4

    Posted by Lance W | August 1, 2012, 2:37 pm
  11. Hidden due to low comment rating. Click here to see.

    Like or Dislike: Thumb up 1 Thumb down 11

    Posted by superfly | August 1, 2012, 3:09 pm
    • lol.. way to show your maturity.

      I have already acknowledged that tethering and wifi hotspots are available; however, you have missed the point

      you are comparing the price of a tablet with built in LTE and a tablet with no built in LTE.

      you cannot do that and be reasonable.. they are two different products

      compare wifi tablets to wifi tablets.

      lol and pantie face? thats hilarious… never seen that insult thrown around.. kudos for being original at least!

      Like or Dislike: Thumb up 6 Thumb down 1

      Posted by BBA Brian | August 1, 2012, 4:39 pm
  12. Booya!!!!!!

    Like or Dislike: Thumb up 1 Thumb down 8

    Posted by superfly | August 1, 2012, 3:10 pm
  13. Hidden due to low comment rating. Click here to see.

    Like or Dislike: Thumb up 1 Thumb down 11

    Posted by Whattttt | August 1, 2012, 3:41 pm
  14. I have a friend who is an owner of a Rogers outlet and he’s not received any memo…

    The news has been faked again by same scammer who faked the Bell memo.

    Like or Dislike: Thumb up 2 Thumb down 3

    Posted by Andrew | August 1, 2012, 6:53 pm
  15. @BBA Brian – not sure where you are located, but Rogers is supposed to be expanding their LTE service across much of Canada presumably by the end of this month.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Lyndon | August 1, 2012, 10:52 pm
  16. @bba…. I am comparing dollar for dollar……what can $700 buy? 1 crapple lte tablet or 3 nexus 7 tablets? You have to keep up with life…..it’s all about what your dollars can bring in.

    Like or Dislike: Thumb up 1 Thumb down 0

    Posted by superfly | August 2, 2012, 1:11 am

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