In-app clothing purchases will be a big part of Nintendo’s first smartphone game

Patrick O'Rourke

December 30, 2015 6:30pm

In late November, we learned Nintendo’s first smartphone game isn’t actually a traditional video game and is instead a free-to-play chat app called Miitomo. Those hoping for an official Super Mario 64 mobile port were left with a resounding feeling of disappointment with the release of this news, despite the fact that Nintendo has repeatedly stated it has no intention of ever bringing its previously released game to mobile.

It’s always been assumed Nintendo planned to monetize Miitomo with micro-transactions, but now we finally know what DeNA and Nintendo actually intend to charge users real-world money for. President of DeNA, Isao Moriyasu, recently told The Wall Street Journal that while “communication will be central to the game,” the company is exploring various options for monetization.

“At first we plan on selling clothes users can buy for their Miis,” said Moriyasu.

“Miitomo places more emphasis on entertainment. The process of discovering new aspects of your friends via Miis can be quite fun. One distinct aspect of Miitomo is how you can configure your Mii to have it look very similar to yourself. Communicating with friends who actually look like your friends in real life is a distinctly different feeling from text-based communication. We’re thinking of linking the game with users’ Facebook friend lists. I think it could be fun connecting with friends people don’t often communicate with.”

Moriyasu went on to say Miitomo will have a distinct Nintendo feel and that the app will feature the same level of nostalgia fans have come to expect from Nintendo’s iconic franchises. Nintendo forged a partnership with mobile game developer DeNA in 2015 to bring original titles to smartphones and tablets.

Miitomo is set to launch at some point in 2016.

  • HiKsFiles

    Shut up and take my… Oh, wait, nevermind… I’ll pass!

  • Jason

    I hope this doesnt turn out to be horse armor

    • It’s probably going to be some really silly Nintendo branded clothing or something. I’m still holding out hope that DeNA and Nintendo’s other upcoming mobile games are more interesting.

    • GPman

      I don’t think so. Big thing in chat programs now for iap are stickers. But since they want the miis to be distinctly your avatar to communicate with, the variety will be limited for free, but a huge shop of buy items to make you look unique.

      As for games, more interesting, yes. Filled with map trails, iaps,limited regenerating heart play times and a gem system like most other games…you can count on it.

    • awhite2600

      You beat me to it. I was just going to say that stickers will likely be an in app purchase as well.

    • GPman

      But most likely will be called “actions” having your character act out with props what stickers usually show.

  • Mo Dabbas

    “In-app clothing purchases will be a big part of Nintendo’s first smartphone game” — The first things I thought of was: huh, Nintendo is gonna make a barbie game.

    • thorsten garbe

      I say its more like sims. Anyways, still good luck Nintendo. What works in japan doesn’t have to work in NA OR EU a.s.o.

  • When I see this, I hate it. I thank God for games like Witcher where you actually pay for expansions to the game and crap like clothes and a haircut are free downloads.

    Its a shame to see gaming turning into faux e-commerce. I always wonder what happened to making a game people get proud to get lost in for hours, instead of a pump and dump that only last as long as your mobile wallet allows.

    • Stimulator

      Well I still have hope for Nintendo on mobile, based on the way they currently handle their console games. They don’t really push DLC very often, and when they do it’s generally worth the price.

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