Rogers report says Canadians have Nomophobia, plus 82% use their smartphone in the bathroom

Ian Hardy

December 27, 2012 9:34am

Rogers has released their “Rogers Innovation Report” and is a quarterly survey that focusses on a specific trend in technology. This quater they focussed on the top technology trends and predictions for 2013. The survey was conducted between November 15th to November 19th, 2012 of 1,040 Canadians that own and use a smartphone or tablet.

Rogers noted that us Canadians have Nomophobia, which is the “state of stress caused by being away from your smartphone.” They found that 65% feel naked without their smartphone and Internet access (I can vouch for that one). 55% check their mobile device before brushing their teeth in the morning and 51% sleep with their device next to them (up 12% from last year). In addition, a high 82% use their smartphone in the bathroom. Here are more findings:

– 10% fell in love with Siri
– 10% downloaded a racy novel (NSFW) on their mobile device
– 52% watched TV and movies over their internet on their device (probably Netflix)
– 43% saw the Gangnam Style on YouTube (now has over 1 billion views)

As to what the future holds:
– 80% believe that we’ll be more connected to the web via our mobile device than our computer
– 67% think that mobile payments will take off in 2-years
– 45% are expecting to save 2-hours by 2017 by having faster internet
– 44% believe that within 5 years babies will be using technology before they can walk

The full infographic here at Rogers RedBoard

  • Miknitro

    Why I would never borrow a mobile to make a call if mine is not around or dead.


      Rogers you forgot one more thing, 90% of iPhone users looking in their stupid Apple map to see where are they going!!

  • SpikedLemon

    Siri’s a good concept but execution is in need of substantial improvement.

  • werD

    82% of you disgust me. This is why people who work at cell phone stores want nothing to do with your filthy, germ-infested phone.

    • some guy

      So true…
      The amount of times a customer would pull a phone out of the skin folds stuffed in her bra… *gag*

      We would just stand there staring at the phone, refusing to touch it.

      We always kept latex gloves handy for those situations.

      Best part… people would complain when we found it was liquid damaged! You just pulled it out of your sweaty bra!?!?

  • 2cf

    RIP RIM!!!!! 😀 😀

  • habaryu

    Siri, the game changer. /s

  • Jihan

    Probably waiting on the line for the next Rogers representative to fix the latest screw up.

  • Joe

    I feel naked and stupid when I’m paying my bill to rogers!

  • EvanKr

    I’ll admit that when I’m at home I almost always use my tablet in the bathroom. It’s like an escape from reality 😆

  • Netguru

    “us Canadians”? I see you deleted my earlier post. You are an ignoramus…go loo it up.

    • Netguru


  • OgtheDim

    Did they call landlines to do this survey?

  • Android is becoming a joke.

    Android = Junk