Viber has announced the next phase of its do-everything voice-and-IM platform: Viber Out.
Challenging Skype right in its revenue generator, Viber Out allows users to buy credits in $0.99, $4.99 and $9.99 allotments to make ultra-low cost calls anywhere in the world. Canadians can call within the country for 1.9c per minute, and calls to the U.S. and the U.K. are the same price. In many cases, the prices are half of what Skype charges.
Viber has also updated its iOS and Android apps with a number of free sticker packs, which (unfortunately) reinforces the business model of nearly every instant messaging service on the planet.
Viber Out comes to iOS and Android today and Windows Phone in the near future. Calls made from Viber Out will appear to come from the phone number you’ve registered with the service, ensuring that recipients don’t see that dreaded “0123456″ Caller ID like they do with an incoming Skype call. Good riddance.