Latest News

Rogers and TBayTel link “east and west” with HSPA relationship

Rogers and TBayTel have joined together for a “strategic business relationship” that will see 300,000 square kilometres of HSPA service across Northern Ontario (between Sault Ste. Marie and Manitoba). The release stated that “TBayTel customers will have access to Canada’s reliable network, mobile content and the latest handsets”.

Darryl Levy, President, Rogers Communications, Western Canada said “The integration of Rogers services and technology will deliver improved value and customer experience to our customers and other stakeholders throughout the region. This initiative ties together a national HSPA network with TBayTel in the centre of the country, providing an integral link to the east and west.”


Mobile Marketing Association opens Canadian Council

Spending in mobile media is expected to reach $67 million in Canada by 2011 ($14.6 billion globally) and today the Mobile Marketing Association (MMA) have announced the official opening of a Canadian Council, now joining other countries such as Austria, Germany, India, Philippines, South Africa, Spain, Turkiye and the UK. Heading the Canadian region is Michael O’Farrell who has over 15 years of mobile experience and has co-author of Mobile Internet For Dummies.

There are over 25 founding member companies with plans to double the membership by the end of 2010. The founding members include: ADO Strategies, Alcatel-Lucent, AllScenes, Atimi Software, Carlson Marketing, Comscore, Fjord Interactive (Cossette), VoCoMo (First Media Group), iLoop Mobile, Impact Mobile, LavaLife, Maritz Canada, Microsoft, Mobi Marketer, MolsonCoors, MyThum Interactive, Olive Media, Ontario College of Art & Design, The Weather Network (Pelmorex), Proximity (BBDO), Remedy Communications, Sybase 365, TAGGA Media, Transcontinental Media, Wavefront AC, Western Union, Wmode, Yellow Pages Group and Yahoo! Canada.

Federico Pisani Massamormile, MMA’s Global Chairman said “The launch of our MMA Canada Council is a reflection of the continued growth of mobile marketing and demands for localized focus. In the past few years, the MMA has been able to build a global organization removing barriers to market development allowing for our members to meet regional needs. Canada represents a significant market for mobile and a growing membership base. The MMA is pleased to have a formal presence in the country.”

More here at MMAGlobal


ING Direct launches iPhone and BlackBerry app

A few weeks ago Canada was “at the tipping point in terms of adoption” when it comes to mobile banking. Stats show that 9% of us are accessing our account to check our bank balance. We’ve talked about the Rogers, Bell and the TELUS joint venture called “Zoompass” many times (they are Canada’s first mobile payment service). CIBC has come out with their own iPhone app that allows users to bank via their mobile device… and now it seems that ING Direct has hopped on the bus and released their mobile app for the iPhone and BlackBerry devices.

The ING app is free and you can check your account balance, review transactions, transfer funds, locate ABMs, get directions and hours of operation. Peter Aceto, President & CEO at ING DIRECT Canada said “We’re always looking for new ways to help Canadians save their money. Canadians love their mobile devices so applications on both the BlackBerry and iPhone are a natural progression for us. Offering our Clients the option of saving anywhere is an exciting frontier.” (more…)


Winners in our WIND BlackBerry Bold 9700 Contest!

Another contest is completed and this time we gave away 2 sweet looking WIND BlackBerry Bold 9700 smartphones. Thanks to all who entered and we’re proud to announce that Kevin Rainson and Nadim J will be sent their device in the morning.

Good news for all the others who are looking to win a device. We have a couple more contests coming up in a few days… stay tuned. Congrats again to Kevin and Nadim!


Koodo’s “El Tabador” selling $0.00 phones… wishing for HSPA

Koodo Mobile launched their new character last week – “El Tabador” – and he’s out with a mission to inform us Canadians to break the promise of $0.00 phone contracts and join him in “phone freedom”. Check out the commercial they’ve started airing on TV… the only think missing is the promise of HSPA devices.


Fido BlackBerry Curve 8520 on sale for $0.00 until March 31st

It was about 1-month ago that Fido introduced the BlackBerry Curve 8520, this was launched at the following price points:
3-year contract with Voice and Data $50
2-year contract with Voice: $350
No-contract: $400

However, there are select stores in the Toronto area that are giving $50 off until March 31st, which makes the device $0.00 on a 3-year contract. In addition, like most carriers these days, Fido is waiving the $35 Activation Fee. (more…)


Google updates Nexus One compatibility to work on TELUS & Bell

With Google announcing last week that the NEXUS One will officially start shipping into Canada, carriers were rushing around to inform potential customers that the much sought after device will work on their networks. Originally Rogers was the only listed carrier that the Nexus One would work with but Bell and TELUS have been added to the list. Still missing is WIND Mobile though. (more…)


WIND to officially launch in Ottawa this Friday

It’s been a long winding road for WIND Mobile and their Ottawa launch, but rest assured the big day is upon us. WIND has officially declared the launch is set for this Friday, March 26th. There are a couple locations where you’ll be able to score yourself a device: Blockbuster at 183 Rideau Street and the Blockbuster located 1309 Carling Avenue.

Back on February 28th Ken Campbell announced that they were doing “some final tweaks on the network” and allowed for a “Technical launch” in Ottawa, but Friday could not come sooner for current WIND customers as this will now expand their “Home Zone” calling area.

WIND will now operate in Toronto, Calgary, Edmonton and Ottawa… next up is Vancouver.


BlackBerry Presenter now available for $219.99

Remember a few weeks back when RIM announced a new accessory that “easily plugs into a projector or monitor, then lets the user display a Microsoft PowerPoint presentation wirelessly from their BlackBerry smartphone”. Well, this is now available for $219.99 Canadian. RIM also states that “To use BlackBerry Presenter, you will need a video output device and a VGA cable or an S-Video cable. BlackBerry Presenter is not supported by the BlackBerry Curve 8300 Series and/or BlackBerry Pearl Flip 8200 Series smartphones.”

Check out the video demo of the BlackBerry Presenter in action. (more…)