What if.

[raintonight]

What if Rogers, removed System Access Fee?
What if Rogers, Did per-minute billing?

Those are the What ifs, that I can think off. Include your below.
but if they did do that, would rogers attract more customers, then ever?

[Sweetness]

If those what if were to happen, would that not be Fido?

[pear-i]

I think you mean per second billing (which they do on corporate plans btw)

[Frankie]

I don't this they would do this as they just keep on jacking up their rates.

[IheartEU]

Let's be more realistic. :P
They won't change anything just like this, unless there are any other players on the market that can 'force' them do it. And even if someone else is interested in getting in the business they will not start a half-price company as they see that people buy it with the current sick-joke rates just as well.