Apple’s proprietary pizza box aims to rid your life of soggy crusts

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  • mat

    > The company’s main innovation in the burgeoning pizza box space

    Brilliant hahahahaha

  • Whome

    First coffee table books. Now pizza boxes. What’s next?

  • John Lofwire

    Such amazing innovation 😉

  • Allyouranusarebelongtous

    How many ways can Apple intrude into one’s life? The damn Pizza Box….

  • Brad Fortin

    The company’s main innovation in the burgeoning pizza box space is a series of holes in the lid of the container that allows air to escape, aiding in avoiding sogginess in the delicacies’ crust.

    Don’t forget the concentric rings on the bottom portion, allowing excess moisture to leave the pizza and vent through those holes in the lid.

    I haven’t seen this much innovation in pizza boxes since that viral video of a pizza box that could be split into several small plates.

    • ciderrules

      It was on Dragons Den. Surprisingly, the Boston Pizza dragon wasn’t interested.

  • “According to Wired’s story, this proprietary Apple pizza box has been specially designed to allow Apple employees to take pizza from the cafeteria back to their desks.”

    Wired much have went to the encyclopedia for that one. Brilliant bit of writers they have.