Porsche Design BlackBerry Z10 to launch soon?

Ian Hardy

July 30, 2013 8:41 pm

DSC03328
Remember the BlackBerry Porsche Design P’9981? This BlackBerry 7 powered gem was created for a special audience as it sported unique Porsche fonts and icons, stainless steel casing, and was constructed of hand-wrapped leather. The price was representative and topped $2,000 (CND).

Looks like BlackBerry and Porsche Design are coming back to the table and will collaborate on a new BlackBerry 10 device. According to a few leaked pictures shows a back cover for the Z10, now with a hard edge design. Apparently the cover is made of genuine leather and outfitted with carbon fibre on the inside. No indication on when the new Porsche Design device will come out, plus there’s also rumours that a Q10 model will be released.

watermarked-BB10-pors-2-489x400

DSC03330

DSC03329

Source: Tinhte
Via: N4BB (1) (2)

  • Rich

    I like the concept behind partnerships like this, but really wish there was a price tag that would appeal to the consumer.

    • Willen

      It does appeal to the consumer. It’s a specific consumer segment.

    • Ren596

      Aside from the High End Segment

    • Stephen_81

      you can’t sell a premium brand if you target the non high end segment.

      Look at Louis Vuitton, their brand image is such that they don’t devalue it with heavy discounting like Coach, both have a brand value but LV is certainly more coveted.

      Porsche designs holds to that ideal as well with their products. .

    • Josh Brown

      I installed the Stairs in LV toronto, and Miami. 75% of the people going in to LV had a iPhone and maybe 20% Samsung. I saw hardly an BB. Probably because BB is not considered premium any more. Porsche will probably rethink this agreement soon.
      The reason LV is coveted is because they don’t use inferior products like what BB is seen as being now.

    • Dimitri

      Very wrong. IF Porsche was going to rethink this agreement, they would have backed off by now & never design the Z10

      Porsche Design if its true. You installed stairs at LV Toronto right? What does that have to do with business. Try working at a Business tower like The Exchange Tower, Scotia Bank Tower & BMO Tower. Go look at how many people have a Bold 9900, Z10, Q10 & the Porsche Design P’998. Plenty of them have all those. I have noticed iPhones & Android phones as well. To say you barely see a phone, is false as i doubt Blackberry would have 79 million customers without you seeing any of them.

    • yourmomismybitch

      The reason all the suits in exchange still rock bb’s is because they’re dümb. No other way around it.

    • Dimitri

      Really? That is why they have millions in their pockets & own their own company? That is why they are rocking brand new Ferrari’s, Mercedes & BMW’s? Hmm right bud. Not sounding rude but try working at the exchange tower before you have false claims.

    • yourmomismybitch

      I know 2 ceos around there that can’t even read, yet they have plenty of cash. There are different types of stüpidity ya know.

    • Dimitri

      Type proper English before insulting others. Yea right. I really doubt you know any CEO that can not read. Second if you have no argument, do not even bother. Like i said, try working at the Exchange tower, Scotia Bank Tower & at the BMO Tower. Tell me if you can afford what they can & them insult them.

      You can down vote me all you want, it does not make a difference to me.

    • Josh Brown

      Porshe, Audi and Lamborgini are all owned by VW and VW is a corporation and they are in it to make money, If some one flashes some money at them to associate their name with something, they will say sure.

    • Josh Brown

      what company do you work for at the exchange towers?

    • Dimitri

      Why would i share with you which company i work for? I do not need any stalkers you know..
      So do not even bother waiting for a answer. I do work at the exchange tower tho.

    • Josh Brown

      I’m sure you do. I’m sure you do.

    • Dimitri

      Why do you want to know anyways? So you can come up to my office & start something you may get kicked out of the building for? Also in order to see me, you have to make a appointment & have a reason to get into the office, you can not just walk in. So before you try acting all big over a screen, just stop & move on with your life.

    • Josh Brown

      I don’t care except I don’t believe you work there.

    • Josh Brown

      if they have parts already made that means it has been worked on for a while, probably before Z10 sales numbers came out and everyone was hoping it would be a big hit. I was replying to Stephen_81 because he was refering to LV as a high end brand, I was simply saying that the people that went in to that “high end brand” don’t use BB anymore.

      My wife Worked in that area just up until recently and has never see any Porsche made BB.

      Also there is a report that says there is 1.4 billion people using smartphones so 79 million makes up .05 percent of that. Yes there is a lot higher percentage in Canada but still there is less and less every day.

      “To say you barely see a phone, is false” How is it false if that is what I saw. I never said, I didn’t see any BB phones, I said, in comparison to Apple and samsung, there was a lot less BB.

  • Paul Serge

    Probably is less then 5 Porsche owners with 2000$ waiting for a Porsche Z10 … are they not cutting the fat at RIM?

    • Dimitri

      Really? I work at The Exchange Tower downtown Toronto. I have seen over 20+ workers & customers that have a Porsche Design P’998. I know 7 of them & they own normal cars like BMW / Mercedes & one of them owns a Ferrari.

      The point i am trying to make is that if you have the money for it, who is going to stop you? I know people that won millions in the lottery & lost it within a few years because they spent it on stupid things. Buying a $2,000 phone because you want it is up to you. Not anyone else.

      Porsche has a agreement to have Porsche Design on BB phones. I have not seen any other smartphone manufacturer have agreements like this with Porsche, Ferrari, Lambo or any other sports car company.

      It is all up to the person that has the money. If they want it, let them have it.

    • Darth Paton

      ^ Law of supply and demand ^

    • H Y

      Acer and ASUS has had partnerships with Ferrari and Porsche in the past, but that was before they got into the smartphone game.

    • Dimitri

      OH i agree they have BUT i mean cellphone manufactures. Only HTC has come somewhat close with Beats Audio & Same with LG with their laptops.

    • Houshinto

      You could not be more ignorant. It may not be popular in North America, but in other parts of the world, UK, UAE, it was pretty darn popular. Enough to warrant Matte Black and Gold Variants.

  • southerndinner

    Luxury Porsche with garbage BlackBerry? It’s like Romeo and Juliet except one is going to die long before the other.

    • Dimitri

      Has Apple OR Android or Windows phones partnered with Ferrari, Porsche Or Lambo? Blackberry & Porsche have. Speak to the other OS manufactures if you want a sports car company to have their name on a phone..

    • southerndinner

      That’s because years ago BlackBerry was the pinnacle of smartphone – they aren’t even on the map now

    • Dimitri

      If they are not, How come Blackberry has their name on a Mercedes F1 car & have a agreement with Porsche to have their name on there? & also with TSN & a few other places. I have not seen Apple, Samsung, Android or IOS have this. You have to see it this way as well.

    • thisiscjay

      Checkmate

    • yourmomismybitch

      Flamebait.

    • thisiscjay

      Same could very easily be said about “southerndinners” obvious trolling. BlackBerry has sponsorships and he seems butt hurt and eager to state BlackBerry is trash when in reality Dimitri has a point only BlackBerry is known to have this accomplished right now

    • yourmomismybitch

      Its because theyre all too old to be doing marketing like an invalid? Me thinks so.

    • Dimitri

      Not really. Many companies want their name out there, not just for marketing purposes.

      LG, Sony, Rogers, Bell, Roots, Canadian Tire & other companies have their names out there in most places. Its because its called partnership.

      I get what u are saying.

    • Josh Brown

      Because they don’t need to hang their name on someone else’s premium goods to be taken seriously as a premium product.

    • Dimitri

      Agreed BUT look at Apple. I have not once seen them put their name on anything. How come? Samsung has done it with a few events & Blackberry is doing it with sports teams / F1 cars & Porsche. You see my point?

    • Josh Brown

      I don’t see your point. Samsung has more than just Smartphones to sell. TVs, Stereos, Laptops, Tablets(PC), A/C, Fridges, and the list goes on. They are promoting the Brand not just a phone.
      Just because someone has a partnership with Porsche does not mean that it is a better phone. If I had enough money I could get Porsche to design a Josh Brown phone.

    • thisiscjay

      Apple using celebrities to market their products makes your main point moot.

    • Dimitri

      You must be blind. I did say Samsung has done it with a few events. So why are you trying to say here? Also Like Thisiscjay says, Apple is using celebrities to market their products”. Making your main point moot.

      Read the comment before you try to make lame comments.

    • Josh Brown

      There is a big difference between having a celebrity on a comercial and have a car company design some ridiculous phone that hardly anyone will buy. That is why samsung and apple are selling like crazy an BB is going bankrupt.

    • Dimitri

      Really eh? Please provide any proof you can back up your claim there. Samsung & Apple are selling like crazy because Apple brainwashes people believing they are god & Samsung made devices that Apple, RIM, Nokia & HTC could not have from the start. Also all the court cases between Apple & Samsung, people going with Samsung was better. Also the new technology & gimmicks Samsung used to get customers. Once again your point is moot.

    • Josh Brown

      Please provide proof that apple is brainwashing people. Samsung is at the top now because they make alot of the core components them selves. You are the one that said samsung was using marketing gimicks like BB was.

  • Houshinto

    I’m sure all the P’9981 owners will be pleased. My thinking is that it’ll be a Z10 with a Porsche Design Body. It’d be very surprising if they upped the hardware but maybe the steep price tag will warrant it.

  • anjew

    WTF, why not just z10+ with random better specs?? works for samsung…