85

Rogers going live with 2-year contract terms and new monthly pricing on August 9th

rogers2-year
The CRTC’s new Wireless Code mandated all the wireless carriers to shift towards a 2-year contract terms by December 2nd. Bell went live last week, TELUS will be implementing a 2-year term on July 30th, Virgin is set for August 1st, and we can now confirm Rogers and Fido will go live with 2-year contract terms on August 9th.

According to the internal document we received it states that the new plans are “an evolution of the Simplified Plans we launched last Fall” and that the “2-year plans allow Rogers customers to pay off their FLEXTab balance (corresponding to the amount of any applicable device savings recovery fee) sooner, giving them the option to upgrade to a new phone, faster. These new monthly plans will launch August 9, 2013. This approach impacts all Consumer and Small Business Activations (non-MSD).”

Customers will have the choice of a month-to-month or a new 2-year price plan and receive a device subsidy. The hardware discount on a 2-year is similar to Bell and TELUS – for example, the Samsung Galaxy S4 and the 16GB iPhone 5 go to $249.99, other devices like the BlackBerry Z10 will be $179.99.

We’ve listed the complete pricing plans above, but all plans range from $70/month to $140/month and will include Unlimited Nationwide Talk & Text, Voicemail and Call Display, plus customers will be able to share data between plan members and devices (smartphone and tablets).

Rogers will also be coming out with a new hardware subsidy and price plan combo called ‘Smart Picks.’ This was previously known as the Smartphone Lite and will offer low-cost devices on a 2-year contract paired with Unlimited Nationwide Talk & Text, Voicemail and Call Display. The price plans will be $60 and $75/month. Taking a quick look at the doc shows a couple interesting points, specifically that Rogers has increased the data allowance and also added a new 10GB plan for $140 ($65 less than TELUS).

We’ll have more info soon…

  • ToniCipriani

    My favourite scene from John Carpenter’s The Thing works well here: “You gotta be f**king kidding.”

    So the carriers still did not answer the question. If all these price increases are as a result of the 2 year period, where the f**k is the increase on the BYOD discount?

  • ToniCipriani

    So what you’re saying is, if I’ve been good with my life, have all those things in order and just want a phone to go with it, I deserve to be ripped off?

  • hardy83

    No. They are saying F you to consumers. Not the CRTC.

    This is typical business practice for corporate giants. They are NOT in it for the greater good. They are in it to make as much money as possible, and if any governing body tells them they have to change something that takes a cash cow away, they find ways to make another.

    Do NOT blame the consumers on this OR the CRTC.

    Go look at the rest of the world and see how many country have zero dollar phones on 2 year contracts, have laws and restrictions that make 2 year contracts the most one can get, and see that all the plans are a fraction of the cost of these.
    THEN come here and tell me that it’s the CRTCs fault, and the peoples and not the companies trying to screw every last consumer they can to keep their billion dollar profits, and not greedy monopolies and a most ridiculously outdated telecom act, as well as a lazy and incompetent government fixing nothing.

    If consumers had a choice, they’d have an entirely different system and regulation where crap like this can’t happen.

    I guess you’re one of those people that are okay with getting ripped off compared to the rest of the world. I’m sure you love all those banking fees too from out ever for the consumer banks too.

    You shouldn’t be happy with either what we had, or what we now have. We should be demanding more laws be put in place, not reverting to the old ways which were worse.

    Capitalism FTW I guess.

  • sdfsdf

    No one stops you from going to your bank and asking for a $700 loan that you are going to pay on 3 years.
    Cellphone financing should be completely separated from network access.

  • ToniCipriani

    This. Just look at Koodo’s revised tab system… clearly states 15% of tab goes towards subsidy, yet BYOD only gives 10%.

  • Ali

    @Eric i am with rogers with this plan on a month to month, they charge me $60/month. It was a $80 plan and they threw in $20 discount/month. I am shocked to see $105 for the same plan.

  • Me Ted

    People wanted what their UK counterparts have: decent affordable 2 year contracts, not anal intercourse with a razor blade. Oh I’m sorry. Did I break your concentration?

    • Personally I like freedom

      My concentration is exemplary. It is never distracted by the vulgar and profane. It only helps to highlight the weakness of their argument and inability to construct meaningful ideas.

    • Me Ted

      This is your response in a nutshell: “Ewwww. You’re vulgar. I have no rebuttal though so I’ll spend a few hours on the interwebs drumming up a completely useless response hoping to sound smarter than I really am.”

      “It only helps to highlight the weakness of their argument and inability to construct meaningful ideas.”

      I understand. You know I’m right so you really don’t have a response. There there now. *pat *pat That’s ok though. The natural order of things suggests that I will always know more than you do anyway, so there’s really no sense in even trying to respond. Just stick to the same shtick: “I can formulate a sentence; just not an argument.”

      I’m done with you. Run along now.

    • Manbo

      Razor butt lovin’ aside… People would like affordable cellular service like in the UK, EU, etc. but didn’t bother to realize that pushing 2 year contracts in an already overpriced Canadian market would bend us over more… So I agree with you and with “Personally I Like freedom,” people get what they want and complain, but if there was actual competition we would have more affordable pricing.

      Nothing is going to change unless everyone cancels their service, and the telecom’s stop making money. Which will never happen.

    • Me Ted

      And that’s a very good point. Competition is rather thin in these here parts. I’m going to bite the bullet though and move over to Wind as soon as the subsidy on my device is paid down a little more; anywhere from 4-5 months. Both my wife and parents are on their network and they’ve had little to no issues at all. Hopefully a larger, more established player – *cough Verizon *cough *cough – makes a play for both them and Mobilicity and I’ll get that wonderful taste of 700Mhz LTE. Until then HSPA+ should suffice.

    • Manbo

      Problem is, I’m gonna bet that Verizon won’t really make a change, as they’ll want a piece of the pie that is Canadian telecom price gouging…

      At this point though, the more people that switch to Wind, to better our chances that prices come down a bit. :)

      But we can only hope that something changes

    • Me Ted

      I think as the new entrant though, they have to drop their prices in order to get some kind of a foothold. If they come in offering the same prices or greater, it’ll be over before it even starts.

      They don’t even necessarily have to bring their prices down to Wind/Mobilicity levels. If you look at Verizon’s current plans, for $60/mth you get unlimited nationwide t/t, 2gb, vm etc. For another $10/mth you get 4gb. Compare those with the expected 2 year plans from Rogers, and we’re still saving anywhere from $30-40/mth. I’ll take that any day of the week and twice on Sunday.

    • PAmos

      Funny how you seem to have glossed over Verizon’s $40.00 monthly line access fee that takes your $60 2GB plan to $100 which is close to the $105 Rogers is going to charge with 3GB of data.

      Guess a troll like you can’t let something like facts get in the way of their argument.

      Funny how Canadians think that Verizon is going to be a knight in shining arm our, yet their reputation in the US is that they’re one of the worst gougers there.

    • Me Ted

      Sorry douchebag. It was in the fine print. Guess I missed it.

      Still doesn’t change the fact that they’ll be a new entrant and will need to compete. Not to mention the fact that they will have most likely inherited anywhere from 600k to 900k subscribers whose plans will have been well below those prices.

    • gcc888

      Unlikely for Verizon to be bring down price plans in Canada. This is what everybody said when Wal-Mart, Costco and target came to Canada. Did they give us US prices? No!!!!

    • Infoman!

      Good point there.

  • Me Ted

    You’re right. It’s totally the consumer’s fault for wanting fair and internationally competitive pricing. F us right? With people like you, who needs competition.

  • Me Ted

    But they’re the effing aholes not us. Get that through your head and do something about it. I’m already 2/3 of the way to Wind. My wife and my parents both have their devices on their network and they love it. $45.20 all in/mth. Four more months and I’ll be joining them.

  • ToniCipriani

    There’s a reason why phones only carry a 1 year warranty. Planned obsolescence. They are designed that way so you need to replace it. Ever remember when Steve Jobs say you should be buying a new iPod every year?

    To be fair it is part of the consumer’s part that they are financing something designed to work for a year over 3 years.

  • ToniCipriani

    Of course it’s logical. For their ARPU and shareholder value it’s perfectly logical.

  • KrispyInTO

    verizon cant offer us roaming they use cdma for voice canada uses gsm

    • Verdic

      Sell dual-band (or tri-band) phones. Same way old Telus/Bell customers did world roaming before they all went gsm.

      Verizon won’t be a real competitor for years even if they do join however; can’t get the coverage of the big 3 overnight.

    • kEiThZ

      Verizon’s LTE network will be pretty well built out by the time they launch in Canada. Won’t be perfect, but it will meet most roaming needs. And eventually there will be voice over LTE (voLTE).

  • MrEeeaddict

    a lot more than double from what I’ve seen

  • God

    What do they mean by “additional phone”? Does this mean any added phone will be 55 regardless of plan choice? These are similar to Bell pricing, again blowing Telus out of the water. I expect those clowns to announce changes soon.
    Bell 5GB/Unl Nationwide is 110, 125 if you use 6GB.

    What we really need is a fifty dollar plan that gives you 500 nationwide, 500mb, unl text, cid/vm and the big subsidy. I would switch for that.

    • hhero

      500mb isnt enough anymore even with wi-fi everywhere you need at least 1gig you can do so much more stuff on your smarthphone that you couldn’t 3 years ago

    • God

      I know, but I think 500mb is a really good starting point. I sell phones and I find there are two common user types. Low end less than 500 and those using more than 3GB. Not that many in between.

  • beyond

    the only problem is when the contract ends after the term and you don’t want to upgrade your phone your stuck paying an over inflated monthly bill for an imaginary subsidy that doesn’t apply to you anymore. You think they are going automatically reduce your monthly plan fee when you pay off your phone?
    at least before the plan prices were lower for everyone.

    • Manbo

      “the only problem is when the contract ends after the term and you don’t want to upgrade your phone your stuck paying an over inflated monthly bill for an imaginary subsidy that doesn’t apply to you anymore.”

      This.
      This is why there should be a separate cost for the equipment repayment. But when ‘Joe Public’ is too f*****g blind to see what is happening…

      Make my plan $40 for unlimited National calling, messaging, and 3GB of data. Then if I get a subsidy of $500 over 2 years, tack that $20 onto my bill until I’ve payed off the phone. Less of a discount, less cost added to the plan. I’d be comfortable with $40+taxes per month for a decent chunk of usage. Heck, make it $50 for the same deal… But that’s kind of what Koodo is doing, except there is no reason for s****y rate plans that cost almost as much as my car insurance.

    • Drew Miller

      and dont even get me STARTED on Canadian car insurance! Anyone elses rates go up because they had to *gasp* payout for the flooding in Calgary?
      whoever though of bringing up our insurance rates probably got a nice big bonus cheque, too.

    • Drew Miller

      actually yes. once your subsidy is up you automatically qualify for a 10% savings.

  • Edwin Wityshyn

    Just checked my latest bill and my Rogers Cell plan – I’m on the “My 10″ plan with about 6.5Gb of data for $67. So, based on what I see above, I will probably be either moving to another provider, or (hopefully) I am “grandfathered in” until my 3 year plan (1.5 yrs left) runs out (and I then own my Galaxy 2…). If the rates are still as stupid as I see in the chart above, I think I am old enough (and retired!) that I can get rid of these “smart phones” I seem to be collecting and go back to a simple flip-phone to keep my costs down – no data therefore no urge to overuse/overspend. After that, I’m just going to not bother speaking to anybody ’cause I plan to be an old, grumpy fart with some extra money in my pocket. Thanks for that Rogers!

    • Stylinred

      WIND is your answer

    • Verdic

      Although I love bashing the Rogers, the new plans are actually ok. Of course they are not going to compete with your promotional plan, but they should offer something better down the road. I think you have to compare the new rates with their current non-promotional rates. When I first joined with Rogers 3 years ago I paid ~$65 for MY10, 1GB data, 200 local minutes (+$12 for VM, CD, etc). Which works out to around $80.

      Now I get unlimited national text/calling, which for me, is way better than MY10 (and maybe not for you) and the same other features on a shorter contract term. I think these Rogers plans look way better than Bell/Telus.

    • kEiThZ

      Keep your grandfathered plan, which is pretty good, and start buying your own devices. If you set aside $30 per month, you could get a new iPhone every 2 years.

  • pwrd

    Verizon has been using this same structure for years

  • Nick00050

    u guys have a major misunderstanding here. These are Shared/Couple/Family plan pricing. The above pic is missing the key part. $70 ($35/line)

    • Josh Brown

      It says Single line MSF (monthly service fee) then it says $55 for additional Smartphone. Seems pretty plain to me that the $70 is for one line.

  • Abhishek Jauhari

    Wow they price for monthly plans is ridiculous here in Canada. Is some one gonna stop this or actually keep paying these companies that much $$$

  • Stylinred

    It’s cheaper to roam here on a foreign plan than it is to get a local one…lol

  • Philip Jones

    Basically they are showing they are focused on the profits and not the consumer, they took the CRTC judgment and they all decided to ensure it wouldn’t affect them

  • DaRazorback

    Canada IS NOT THE ONLY COUNTRY IN THE WORLD WITH 3 YEAR PLANS!!!! I hate when uneducated people try to proclaim this. There are many countries in Latin America, such as Chile and Ecuador that 3year terms are the norm.

    • Salinger

      Oh right, Chile and Ecuador, all the countries that we’re so similar with that they are the first thought when we’re looking for metrics of comparison.

      Sorry to have offended your hyper-educated sensibilities but hey, I’m just an uneducated nobody, what do I know?

  • Personally I like freedom

    It’s not only an excuse, it was a mathematical certainty. They have to amortize the subsidy over 2 years instead of 3. If they kept prices the same then they’d be giving you a free $200 on every contract. That’s a price decrease. People are raising a stink because they were foolish enough to think 2 year contracts were a freebie, now they’re waking up to reality.

    • Drew Miller

      my UK colleague paid $0 for his iphone 5 LAST YEAR on a two year term and pays 60 quid a month.. If vodaphone and O2 can figure it out, it’s not audacious for Canadian’s to expect the same, or value-of-dollar adjusted pricing. $120 for 6gb of data? i dont need unlimited calling! and i certainly dont if I’m paying the full cost of the device in recurring costs in less than 6 months!

  • alphs22

    I just jumped ship from Wind to Fido after 1.5 years.

    Quality of service is going to depend where you are and how you move around. For me, it was as bad as everyone says.

  • jhk

    Just over 1 year left on my current 3 year contract, and I’m bouncing to Koodo as soon as it runs out.

    • dracos

      You do know Telus owns koodo right ? so you will still be paying Telus

    • hhero

      koodo has the same plan as the rest of them

  • hunkyleepickle

    My question is previously if I renewed my contract, I could keep my plan, agree to play my current rate for the 3year term, and get a susidized device. So when these new plans come in, will I still be able to do that, or will I be forced to switch to one of the more financially rapey plans? Cuz I’m ok paying more outright for a subsidized device, but I ain’t giving up my half decent plan….

  • Josh Brown

    People want to upgrade sooner, not have the price of their plans double or triple. This is just crazy, it costs them an extra $5 a month to subsidize over 24 months instead of 36 months.

    $699 – $199 = $500/36 = $14

    $699 – $249 = $450/24 = $19

    They increased in some cases by $50 not five. That is not what people asked for.

  • Deciare

    $65 is the maximum someone should pay to get a decent _plan_. That’s an important distinction; the cost of a plan and the cost of a device is separate. The Big 3 are financing the full, undiscounted cost of a new device over a number of years and baking that cost into the price of the plan, which is deceptive at best.

    Instead of paying $65 per month for a decent phone, you _should_ be paying $45 per month for a decent plan, plus $20 per month for a decent phone to go with it… Until the phone is paid off.

    • hhero

      its all about ARPU in a perfect big 3 world people would pay 200$ per month

    • Christopher Oliver

      Thats exactly how the UK carriers do it, no idea why it can’t be done here

  • hhero

    yeah but the price of the phone is not inclued in there

    • Deciare

      As far as I can tell, yes, the price of the phone is included in those $70. I’d expect that the monthly price to be even lower if the device financing were separately calculated.

  • Deciare

    If your Wi-Fi hotspot’s range spans the entire Golden Horseshoe region, I’d like to buy one as well.

  • rd

    This does end up being cheaper in the long run it seems. Take the $80 plan and the iPhone 4S for $149. It currently costs $72 for the same thing on a 3-year for an iPhone 4S at $79, which equates to 72 x 36 + 79 = 2671 over 3 years. Or for 2 years; 80 x 24 + 149 = 2069.

    • Jean-Sébastien Roy

      Cheaper for the lenght of the contract, but if you would stay for the same amount of time, 80 x 36 + 149 = 3029, that is a rise of 350(give or take) over the same lenght of time.

    • hhero

      yeah for a device that’s more than 2 year old

  • clever27

    Man, this is ridiculous. I expected the devices to be higher jacking up the plans as high as they have just is the carriers maxing their profits so they don’t loose money. Also, the carriers DON’T pay retail for the phones! They pay much less so this is another example of them abusing the system.

    The USA has always had 2 year plans and have had the same Price point for the iPhone (for example). Now they finally give us 2 year contracts and raise the prices of everything by 40%. It feels like these new plans have been developed by a Revenue Analyst. Hope, they all lose money and people vote with their wallets.

    A few comments, this notion of “Locked” phones is stupid. You should not have to pay to “unlock” the device since the carrier “Locked” it.

    Also, what’s with the crap data sizes? wow, is this 2008? Why are we stepping back?

    Major fail. People, vote with your wallets. I currently have 3 devices with Rogers and am paying $55 for one account (6G data, My10 Superplan) and $39 for a second and $10 for iPad sharing. I will not be upgrading anything if this are in existence and will ride out my current plans.

    • Christopher Oliver

      Eeeh, they actually do pay near retail for the phones. UK carriers and US carriers are the same for price for a phone. :P

  • tresfou

    haha oh wow. 10% off for BYOD? wow. there’s crappy, and then there’s crappy.

    Why not make it like the subsidy for the phones? If a phone subsidy is $300, over 2 years, then make the BYOD discount $300/24 = $12.50/mo, instead of $7 or $8/mo.

    • accord1999

      It’s the same reason season ticket owners get their tickets at a discount from the face value.

  • Garrett Cooper

    I’m shocked that anyone is surprised with what we’re seeing here. Frankly 3yr contracts never really bothered me as I never had an issue getting free upgrades at the 2yr mark, which I was happy with. Now that we’re seeing 2yr contracts, I’m sure early upgrades are going to be a PITA to get.

    As the consumer, you had to know they were going to make up the money somewhere. Thinking we’d have the same plans and phone pricing and they’d just knock a year off the term is silly, especially in this country. And a BYOD discount of 10% is a joke.

    • Christopher Oliver

      The BYOD discount should increase I agree. Wish we’d follow the UK/EU model of free phone now, 24 month term, pay exaclty that price over 24months (say 20/mo) and then have the plan separate entirely. so $30 plan with 2GB data, unlim calling, etc… and then $20/mo for subsidy..

      it should break down lioke that.. so if you BYOD, you don’t pay that $20.

  • CoolGuyConnor

    Internal docs state within Bell were released that sort of state that Bell`s pricing won`t change. They`re calling themselves market and pricing leaders with their changes, and they sort of are. I just hope when the market corrects that everybody will go down, and Bell won`t go up.

  • accord1999

    That plan doesn’t include messaging and nights start at 9PM. It’s $20 more for unlimited messaging and $9 more to have early nights (which is still late at 7PM).

    • Marc Palumbo

      Nights start at 9 as well here. You would have to negotiate with the providers to have the nights start at 6. I added unlimited text messaging to the plan.

  • Anonymous501

    I agree.

    I think the CRTC needed to create stronger language to separate monthly phone fees from device financing. I don’t think the length of contract was that important, but I think it would of been better to have them only advertise the base phone/data fee. Financing would be on top, and people would finance it like a loan. They could choose how to finance it, see the actual cost of the device, and spread it out over a year or two (and implement a buyout clause if they want out).

    The CRTC left if vague and now all its done is jacked up fees. The no-subsidy rates are nearly non-existent and require a lot of digging with a retention dept.

    I would hope the CRTC realize what they did and make a few tweaks to address it.

  • Anonymous501

    I agree.

    I think the CRTC needed to create stronger language to separate monthly phone fees from device financing. I don’t think the length of contract was that important, but I think it would of been better to have them only advertise the base phone/data fee. Financing would be on top, and people would finance it like a loan. They could choose how to finance it, see the actual cost of the device, and spread it out over a year or two (and implement a buyout clause if they want out).

    The CRTC left if vague and now all its done is jacked up fees. The no-subsidy rates are nearly non-existent and require a lot of digging with a retention dept.

    I would hope the CRTC realize what they did and make a few tweaks to address it.

  • Martini

    We expected a higher up-front cost when signing out a device on a new two-year deal. This price hike is just to spite the CRTC and customers. Nobody asked their carriers to be utter jerks. So no, this isn’t what people wanted.

  • Martini

    This is all a ploy. The carriers are going to make it seem as if the CRTC forced them to switch to two-year contracts (they didn’t; three-year contracts can still be offered). This way, they can try to pit consumers against the CRTC, blaming them for jacking up prices when in reality the only reasonable thing they had to do was ask for a higher up-front cost when signing a phone out to a two-year contract.

  • abitbent

    Competition? Hello? Anyone?

    • Christopher Oliver

      Well, some of it has to do with investment costs.. Canada is a way bigger country than, say, the UK where they get a free Galaxy S4 on a 24month term and pay roughly 42/mo (65 USD or so)

      It does seem like a ripoff, but it’s a totally different market. It’s what we’re willing to pay!

  • Derrick Rockwell

    Exactly how can Bell be charging this much for iPhones, when Apple sets the pricing? Keynotes always state the 2 year price, regardless of carrier (so far). The $449.99 for the iPhone 64GB is outrageous!

    • Christopher Oliver

      Yeah $50 more expensive is utterly out of this world and we should be rioting in the streets….

  • Kirushan K

    People need to stop saying canadians pay more, obviously we do, but theres a reason for everything. We don’t live in the states, or the UK, people think our prices here in canada for everything should be the same, we have a much bigger country with one-tenth the population, of America, meaning costs to maintain the network and expand is much more expensive, sure the average cost per customer should probably stay at about $60-$70 which i think is reasonable for a good network if a shi**y network like wind offers $40 price plans. but thats where investors, shares, profit all come in. People screwed up by asking for 2 year contracts, This is what happens, now we’re all screwed, and we are to blame.

  • Kirushan K

    finally someone with a brain.

  • Drew Miller

    but it includes unlimited calling and longdistance now! oh how lucky we are to have such a gratious wireless industry!

  • KevinFlack

    Okay. at first I thought it was totally stupid as a former employee of Rogers btw. The data at 250MB instead of 150 from $50 to $70 and plus the phone prices going up — I was actually in the middle of writing a FB post when I was typing in the numbers, and actually it IS a better deal.

    Take the avg 3yr plan $70 for 1GB currently over 3yrs is $2851 after taxes @ 13%
    Take the new 2yr plan $85 for 1GB which actually comes with unlimited LD is $2305

    So for this person they got LD which hopefully they needed, $500 savings, and got to upgrade a year earlier.

    OR
    Take the basic 3yr plan for 150MB currently over 3yrs is $2034 including taxes
    Take the new basic 2yr plan with 250MB and unlimited LD over 2 yrs is $1898

    The savings here are only about $150 but from what I can see, the extra price in the phone will for some people take the whole thing out, for some people like S4 they will still save about $130.

    - I thought of myself the idea and I read on here from someone about tagging on the amt asked to pay up front into the plan and evenly spread it out… at least give people the option that have good credit.

    • kEiThZ

      I’ll be glad if/when Verizon comes in so I don’t have to read inane explanations like this about why Rogers raising its prices is better.

      The monthly cost is going up. And I’ll be paying more for the device. Only a Rogers (ex-) employee would think that is a positive income.

      In the rest of the world, where competition exists, prices routinely fall, not increase annually.

  • Roiran

    lets face it, us Canadians get f**ked over when it comes to cell, internet, cable etc. As long as the CRTC is around we can expect to bend over and take whatever the big companies want because we don’t have a choice. Well we have a choice either deal with it or not have service.

  • Christopher Oliver

    This is called an Oligarchy. look it up people, the CRTC needs to introduce more competition

Trending News

Other Articles