Instagram announces 15-second video-sharing feature, includes 13 new custom filters

Ian Hardy

June 20, 2013 1:20pm

Screen shot 2013-06-20 at 1.16.47 PM
Facebook held their mysterious media event today and the rumours were correct. Instagram has expanded past simply photos and entered into the realm of sharing videos. Instagram currently has over 130 million active monthly members and 16 billion photos have been shared.

Video on Instagram has officially been announced, passing Twitter’s popular Vine video-sharing feature and allowing 15-seconds videos. In addition, there’s 13 new custom filters specifically for videos. Beyond the video sharing aspect, Instagram announced a new Cinema feature that brings stabilization to your videos.

Video on Instagram is available today via the web, iPhone and Android. The Cinema feature is currently only available for the iPhone 4S and iPhone 5.

Kevin Systrom, Co-founder, Instagram stated this update is “everything we know and love about Instagram, but it moves.”

Download Instagram here for iPhone and here for Android.

  • HelloCDN


  • Jake Fulston

    I am nude right now.

  • Justin CNS

    R.I.P Vine???

  • craig0r

    Totally not available yet. (For Android anyway.)

  • sicsicpuppy

    This just in ;
    Vine now has 20 second videos

    News Flash : Instagram now will offer 25 seconds videos ………..

  • Dizz

    6 seconds is just too short. 15 seconds is about the absolute max it should be. Don’t make it 1:1 ratio. I don’t use Instagram because of that. Very interesting, but dead to me till it shows up on Android

  • EvanKrosney

    “everything we know and love about Instagram”

    Love? So… nothing…

  • Sean McConnell

    Instagram’s blog website says the new “version 4.0 is now available on Google Play” and provides a link to the older version… LOL

  • teddygramz2060

    make it 2 mins atleast lol

  • Patrick Serrano

    Hmm, I’ll have to think about this… (either Vine because of the cool pause and play tap or on Instagram because its one of the biggest photo (and soon video) sharing apps)

  • Samuel Gomez Recuero

    Not yet for Android

  • Bbrysucks

    Instagram is one of those services you can’t do nothing more than shake your head at. All these narcissistic fool showing off tree privates. Can you say ghey?