When RIM changed the name of BlackBerry App World to simply “BlackBerry World” they also noted it would be a “one-stop shop for all of your mobile entertainment needs.” This move was to promote how powerful their upcoming BlackBerry 10 OS is a “mobile computing platform” and that it’s more than just apps, but movies, TV shows and music.
Today RIM gave a bit more insight into the BlackBerry World by detailing their movies, TV shows and music partnerships. In a press release, RIM stated that BlackBerry World “will offer one of the most robust music and video catalogs in mobile today. The new BlackBerry World will include an extensive catalog of songs as well as movies and TV shows, with most movies coming to the store the same day they are released on DVD, and next day availability of many current TV series.”
Canadians will be able to download all the new content within BlackBerry World. Popular movie and TV distributors include 20th Century Fox, Entertainment One (eOne), Lionsgate, MGM, National Film Board of Canada, Paramount Pictures, Starz Digital Media, The Walt Disney Studios, Warner Bros. ABC Studios, BBC Worldwide, CBC/Radio-Canada, CBS, National Geographic, Nelvana. As for music, this will “feature an extensive catalog from all major and independent labels” such as Domino Recording Company, finetunes, Matador Records, Rough Trade Records, Sony Music Entertainment, The Orchard, Universal Music Group, and Warner Music Group.
Sounds like RIM is taking content seriously and will go head-to-head with Apple’s iTunes and the Google Play Store, but missing are the pricing details. However, RIM did note that “Customers will be able to preview tracks and access the content using multiple payment options.” This could be via credit card or carrier billing.