LG says Nexus 4 production proceeding as normal, no plans to replace with newer model

Daniel Bader

January 15, 2013 10:16am


Last week, some sites reported on a new rumour out of the LG camp. It was a thin rumour with little evidence to back it up, but it went like this: LG is not having trouble producing Nexus 4’s, but is rather ramping down production in order to replace it with a new Nexus phone, likely a Nexus 5, in time for Mobile World Congress.

There are some shaky rumours out there — heck, even we report on some from time to time — but this one was just ridiculous. The truth is out there, folks, and that story contained none of it. Instead, it looks like LG is producing Nexus 4’s as fast as it can make them, and there are other reasons why they’re not getting into users’ hands. And it’s pretty simple.

LG is transitioning the Nexus 4 to a carrier model, much like it did for the Nexus S and Galaxy Nexus after some time. Particularly, carriers in the UK, US and Europe are picking up the stock Android device to sell on store shelves. We’ve even heard through the grapevine that Canadian carriers will begin offering the Nexus 4 in good time. This would mean fewer phones available for Google to sell through its Play Store, and while it initially seemed that the company would attempt to sell its low-cost device semi-exclusively through the online portal, it’s more profitable for them to sell the phones at higher costs to carriers who then sell them for subsidies. Google is likely losing money — or barely scraping even — on every Nexus 4 sold through the Play Store, so it means to recoup its investment somehow.

For LG, this changes nothing. It is cranking out Nexus 4’s as quickly as it can make them; according to a company representative, there is nothing fishy going on. “There is no problem [with] supply,” he said, indicating the company’s Pyeongtaek factory is producing the device “without a hitch.” We should see more stock in the Play Store soon — that sales channel isn’t going anywhere, and will still be the preferred method for most people — but it will also expand into new areas.

So there you have it. The Nexus 4 will becoming available again soon. Yes, it’s frustrating that you can’t buy one today, and likely won’t be able to tomorrow. But it will come back, and even in this fast-paced mobile world, no company would replace its flagship two months after its release.

Via: Android Central

  • Collin

    if i knew someone else was selling the same phone for 50% off, I would wait..

    I would hope most consumers would have the same sense.. don’t introduce something for 350 dollars and then try to sell it to me for 650.00

  • Netguru

    Nexus S and Galaxy Nexus were Samsung products and LG had nothing to do with them.

    • ToniCipriani

      That was what I was thinking when I saw this… Is it no Nexus 5, or no Nexus 5 from LG?

  • chrispee

    So where are they? Been waiting for months to order one from the play store..nada! was even contemplating getting a GNEX but its hard to buy one off contract and those that do sell them off contract don’t have any. SIGH!!

    • Andy c

      if you are located in toronto i will gladly sell you my Gnex

  • LW81

    New phone models come out every 12 months. Might as well wait for the new nexus.

    And I hope Google will sell all their upcoming phones through the Play Store first.

    • Miguel

      It’s been a month and a half since the nexus 4 was available (maybe 2 – for us canadians) It was the same thing last year with the galaxy nexus. You gotta count from December not November, there’s no point waiting for ther next nexus there is still a whole year before we get it (Oh yeah rumours will start september, it’ll be annouced on september/october and will ship in november, we’ll probably – just like always – get it in december.)

  • Tom

    I don’t know who started it, but one of the main outlets spreading that story is ibtimes.com – one of the slimiest outlets around. They are the ones who have a video feed on almost every page and the video restarts after a minute or two even if you stop it. In my Google Search settings I’ve added them to my blocked sites.

  • Edward Szklar

    Wasn’t this already done in the US with TMobile? Why would I buy a 16GB Nexus4 from TMobile for $500 even if its available from them and the same phone is what $349 US from the Play store (even though they’re sold out). LG has simply fumbled the ball with Nexus4 production. You would not see this with HTC or Samsung.

    • Peter Lemay

      Actually you can see this with samsung… Look no further than the nexus 10…

    • Tomatoes11

      I am pretty sure it is Google since they are the only ones that do not make money off of the phone. LG makes the money either way, no matter where Google chooses to distribute it.

  • Brad F(anboy)

    No Nexus 5? I don’t think Google is innovating at a fast enough pace with these Nexus devices. Clearly 1080p screens are a minimum nowadays and Google is falling far behind the curve by not having that kind of screen in a phone within weeks of the displays becoming available.

  • Plan Shopper

    Quote “LG says Nexus 4 production proceeding as normal”

    This is normal? LOL. Okay LG.

  • Henaway

    Yes, PLEASE make us wait until carriers are selling this phone at a higher cost than you introduced it at. That makes sense like a peanut butter and mayonnaise sandwich. (Both leave people with a bad taste in their mouths.)

  • mjschmidt

    I keep seeing people talk about the Nexus 4 being replaced eventually by the Nexus 5, and it’s a little thing, but it bugs my pedantic self.

    It’s called the Nexus 4 because of it’s screen size (which is biger than 4″ but _not_ 5″).

    If you don’t believe me, I invite you to look at the Nexus 7 and the Nexus 10, named after their screen dimensions.

    The next Nexus phone won’t be called the Nexus 5 unless it has a screen size of 5″ (and up).

    If I’m wrong, then that would mean, eventually, a phone called the Nexus 7, and a tablet called the Nexus 7.

    • ToniCipriani

      Actually if they are rounding, 4.7 should round to 5 not 4. And coincidentally it is the 4th Nexus phone.

  • It’s all about the Nexus!

    Sounds like some good new, hopefully they do it sooner than later before the phone becomes old news…

  • JB

    Honestly, I know I may not have any right to be, but this whole Nexus 4 thing really bothers me.

    How can a company like Google misjudge demand so badly? If they are selling it at a loss, why did they not add $50 to the price (or whatever amount makes it profitable) and sell it at that price, with a reasonable supply on hand? How did they design and implement such a unreliable store? Why no pre-order (like every other retailer on the planet)?

    If I had one, I’m sure I’d not be making this comment, but I don’t, and the fact that they are switching to making crap carrier variations (more expensive no doubt) does nothing to make me less angry.

    I still think that the production was gymped to promote the Optimus G, and now its happening again to produce carrier variations. FU LG and shame on Google for dealing with this hack outfit.

    TL/DR Shut up with the excuses and take my money!

  • Dalex

    This whole Nexus 4 fiasco is a pretty big joke. Why was LG chosen anyway? It’s not like an Optimus G clone is something spectacular to behold…

    I’m aware they’ve already had two models, but why not choose Samsung as a partner?

    LG actually had the nerve to put out ads for this device… Really? I can’t even buy the freaking phone, why the hell would you put out ads?

    Stock android isn’t worth dealing with these blithering i****s, just stick with Samsung devices if you want Android. They at least have a clue on what to do.

    • Alexander

      To my knowledge, Google wants to eventually work with most major Anroid OEMs at one point or another. HTC had a go with the Nexus One, and Samsung has two Nexus phones and a tablet. Asus (who was responsible for some of the best Android tablets at the time of their release) worked with Google on the Nexus 7. LG was chosen because it was their ‘turn’ as one of Google’s hardware partners, and probably because Google saw that their business could benefit from association with the Nexus brand. And honestly, aside from the UI — I’m not a fan of skinned Android — the Optimus G is a sweet device. LG is finally making some good products again.

  • ily

    How about the wireless charging Kit and the bumpers?? When will google starts selling them on Play store ?

  • Philippe Gaboury

    Got my Nexus 4 order in when Google last offered up some quantities for Canadians. I got a message saying there was a 7-8 week delay in delivery. I would not expect any Nexus 4 to be available to sell through Google Play before mid-February where my own phone (ordered in December) is slated to ship.

  • Mark

    Google/LG can’t produce Nexus phones fast enought to meet the demand.

    Apple cuts screen order due to unprecedented disinterest in the iphone.

    It is pretty clear where things are headed.

  • Cyrano

    i will probably wait for nexus 5 i guess. i rmb someone mentioned expect shipping is 2~3 months back in dec…

    by then there would be some rumors

  • John

    How many units is LG producing as normal? And if they are producing as normal why are they not shipping as normal and taking orders as normal? Is Google pre-selling Nexus 4’s they don’t possess? Did a shipping boat sink? Are they confused because we used postal codes not zip codes?

    In almost every article I read about the Nexus 4 they say they are producing as many as they can and the shortage is due to demand. Well then how come the phone has only been available for order 2 times for a total of about 1 hour… That just doesn’t make sense to me.

  • yo

    you would wait for nexus 5? well, have fun waiting; you ll get it in 2015. 1 yr for release, 2 months to fight for order, few months of back order and 2 weeks for shipping. hahaha so fun!

    • Cyrano

      weird, there isnt other options between now and then?

  • Moody Jones

    Just wanted to let everyone know about the build quality of this phone.

    Let me start by saying that in the last 6 months i had had the iphone 4s, the Galaxy s3 , the bold 9900 and now the nexus 4.

    I have had my phone for only 2 weeks.

    I accidentally dropped the phone from my desk, and i got a small crack on the top corner edge of the screen.

    The phone no longer functions.

    Only the volume and lock buttons work.

    I have called google support and spoke to 3 reps.
    One directed me to ASUS.
    One gave me the phone number to Samsung.
    And the most competent one gave me the phone number to a third party repair shop that handles all LG repairs for the nexus 4.

    I have been calling the store for almost a week with no answer, I have tried emailing and even faxing. Still no response.

    I tried to take it to local repair stores in my area and they estimated the cost of repair to be 350 dollars.

    I dont know whats worse, the build quality or the customer support for this product.

    All i know, is you definitely get what you pay for.

    Cheers,
    MJ

    • Nexus is the best

      this is absolutely bull. you are full of crap. the built quality is amazing you drooped your phone from a desk. that makes you an irresponsible fool. “you get what you pay for” by your logic my $700 note should be indestructible let alone my crap plastic $650 galaxy s3. the nexus 4 is very reasonable in price and unless your phone is made of titanium nothing is damage proof. but in your case stupid proof.

    • Dave

      You seem to be the Tiger Woods of phone users. I dropped my BB9900 to the floor with no Damage. My buddy dropped his Galaxy III on the first day and the screen broke big time.

  • ld

    By the time this phone is available on demand i.e. freely available at the Play Store, it will be outdated and obsolete and I will have no interest in buying it. I think this Nexus phone business is nothing more than Google buying publicity.

  • cloakster

    Google and LG both announce the Nexus 4 8GB selling at $300 and the 16GB selling at $350. They did not say anything about limited quantities at that price, they just mentioned limit quantities in general. Now we are finding out that the reason its sold out is because they are producing them to sell to carriers instead of on the Play Store. This was their plan from the beginning? If so, then this is making them worse than Apple in my eyes.

  • Heyo

    Finally. I was hoping this would make its way to carriers at some point. I don’t care if it’s more expensive that way, I want to be able to take advantage of tabs. Why pay for a phone outright when I know I’m going to be with my carrier for a while and can have them pay for it for me? This is great news, can’t wait to see this on Wind’s shelves.

    • ToniCipriani

      No they’re not paying it for you. YOU yourself is paying for it by paying through your nose for it by paying the carriers exorbitant rates.

    • ile2010

      That’s what I was saying all along. Most consumers want the lowest upfront price. The only benefit of an outright purchase is the ability to switch carriers with ease (moot point in Canada – the Big 3 have pretty much identical plans).

      I also know that Bell/Virgin offer 10% off your monthly plan if you bring your own phone. That isn’t enough of an incentive. When we were looking for a new carrier it came down to either keeping our unlocked phones and going with Virgin or getting a new tab with Koodo. After some math, we went with Koodo and sold the “free” phones that we got. It saved us more money than the Virgin discount would.

    • ile2010

      @Toni – Of course our rates pay for our subsidized hardware, but it’s not like we get different rates otherwise.

    • Geoff

      @ile2010: Honestly, the Nexus 4 is the most desirable when you want a new phone but are still stuck in a contract. Switching is nice, but getting a new phone at 2 years instead of 3 is even nicer.

      @Toni: Adding to what ile2010 said, you basically have a choice between getting a $400 loan and paying the $400 back over time, or getting a $0 loan and still paying $400 back over time. (numbers are estimates)

      Yes, you are being paid for your loyalty. However, chances are you wouldn’t be switching anyway, and even if you do the cancellation policies are nice enough that you would only pay the remaining amount owing anyway.

    • Fox

      @Geoff: two issues with your reasoning

      1. Carrier retail phones prices are inflated relative to the free market so with the ETFs, while you only pay the remaining balance, that balance is quite high

      2. The price plans on the BIG 3 networks are also inflated. This is because they used a percentage of the plan price to pay for that subsidized phone. So you’re essentially paying more for the cost of service relative to a flanker brand or the new entrants.

      I know that I save at least $20/mo on Wind compared to Rogers and over 24 months that’s $480 – more than enough to buy an unlocked pentaband phone at actual retail price. and No contract.

  • ile2010

    Dropping a phone from a desk should not result in loss of functionality.

    My iPhone 4 used to slide out of my pocket on a regular basis when I was sitting in my office. The floor is laminate and the phone was never in the case. There was one minor scuff mark on the metal trim after a year of this. Phone worked fine.

    I’ve dropped my Nokia E71 (no case) many times outside. There were a few scratches and it actually took a chip out of my floor.

    My T-Mobile G2X (LG Optimus 2X) was dropped a few times without a case and there were no scuff marks.

  • Dave

    LG is starting to talk like Rim nowaday, tomorrow might never come!

  • Tomatoes11

    Still can’t believe that the smart people on here are blaming LG when all the logic points towards Google.

  • Kyle

    I just upgraded to the Optimus G. I love the phone, and I didn’t have to wait a day for anything. Sure I am on a plan, and the Nexus 4 is cheap without a contract, but if you are going to complain about waiting to buy one, just bite the bullet and get an Optimus G. Not LG’s fault.