July 30, 2012 9:45 am
Instapaper for Android was an experiment to see whether one of iOS’ most popular apps could be translated to Google’s mobile OS and become financially viable as a long-term project. Created by Mobelux, it didn’t (and still doesn’t) have the polish, the feature set or the community support that has made the iOS version a must-buy for anyone with an iPad.
The Nexus 7, however, is a success story in its own right, causing sales of Instapaper for Android to rise 600% in the days following the tablet’s launch. Now, don’t let that number morph your expectations of how many copies the app sold; Google’s tally still pegs it at below 10,000 overall. But considering until a couple weeks ago it had sold just over 1,000, Mobelux should be pretty happy with the results.
The Nexus 7 comes with a $25 credit to the Play Store, so it makes sense that users would have used that money to purchase tablet-optimized apps such as Instapaper. Google has been good about creating curated sections for tablet apps in hopes that users will buy them and encourage more developers to get on board.
If you haven’t already, check out Instapaper for Android for $3.08CAD.