Eastlink shows off new look, still mum on wireless rollout

Ian Hardy

April 16, 2012 11:52am

Eastlink is expected to turn on their new “world-class wireless network,” aptly named Eastlink Wireless, in Nova Scotia and Prince Edward Island sometime mid-2012. Still no word of an exact launch date, but a brand refresh has just been presented. Lee Bragg, CEO and vice chair of Eastlink, said “As we reflected on our 40 year history, we felt the time was right to freshen up our visual identity.” The company will also be expanding their retail locations over the next few months and will be the only player in the region who’ll offer a “quad-play” bundle (wireless, video, internet and telephone).

Source: Eastlink

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  • Pata

    Maybe now Eastlink will finally update their horrendous digital TV UI to resemble something that was designed in the last decade.

  • Alex Perrier

    As long as they’re a much better value than Vidéotron Mobile, i’m happy.

  • Mark

    I’d have to wait and see what people say about coverage and signal strength before being sure about switching. But being an Eastlink customer already it would be nice to save a little bit on a bundle.

  • Matt

    Hummm… Bell has had a quad play bundle for years now.

    • neil

      Umm… where?

    • scotiaguy

      you cannot bundle a quad play with bell.. best they will do is give you a 5.00 credit if you have home tel with them

  • Adam

    Would they be a PCS or an AWS carrier? PCS would be great, meaning big-3 customers might finally get decent roaming options in the maritime provinces.

    • neil

      AWS, via wikipedia “During the 2008 Advanced Wireless Spectrum (AWS) auction Halifax-based Bragg Communications paid $25 million and won 19 licences (located in Atlantic Canada, Northern and Southern Ontario and Grand Prairie).”

  • unlockedcdn

    Well they have job openings (as per their career site), so it won’t be long…