Bell Let’s Talk Day numbers: 78,520,284 calls, texts and retweets raised $3,926,014.20

Ian Hardy

February 9, 2012 1:22pm


Bell “Let’s Talk Day” was yesterday and Bell donated 5c for every text message sent, long distance call made and every retweet on Twitter. The goal was to raise as much money as possible to support Mental Health issues. Last year Bell raised $3,303,961.80 and this year they wanted to surpass this number. A press release was just sent out that stated Bell customers raised $3,926,014.20. In total 78,520,284 calls, texts and retweets were made across Canada.

George Cope, President and CEO of Bell said “Canadians talked about mental health like never before on Bell Let’s Talk Day – your more than 78 million calls, texts and tweets mean Bell Let’s Talk will donate $3,926,014.20 more to mental health in Canada. On behalf of Clara and the national Bell team, our sincere thanks to all of you and to all our partners for your unprecedented support in the fight against the stigma of mental illness.”

It’s good to see that Bell included Twitter in the mix… this was most likely the reason for the $622,052.40 increase over last year.

Source: Bell

  • hahahehe

    Great cause! Props to Bell.

  • SAM

    THEY SHOULD THANKS THEIR CUSTOMERS, BELL DID NOT PAY ANY THING FROM THEIR POCKET, WE DID!!

  • Laura

    Pfftt…like Bell really gives a s**t about “Mental Health”. Maybe they should start with their own employee’s who want ADVANCEMENT and opportunity for growth. Maybe then people would stop taking leaves of absence due to stress. Nice façade.

  • Matt

    I’m with Bell and I’m far from their biggest fan, but great to see an amazing cause like this. They should just dish out the extra to make it an even $4 million

  • Betty Koyle

    Only of RIM did this. Wait they have no money.

  • Chris

    good job by them. but on the business side they should be using the social media ave a bit more. rogers is blowing them away in this regard.

  • Clark

    I think it is great that bell did this! I do not see any one else doing this!! This is above and beyond all the other causes Bell has so I say they did something good here!

  • Money is Everything

    Since working for bell causes mental illness, it is appropriate that they are donating the money they have made from their oligopoly.

  • T1MB1T

    This was supposed to be Winds idea and it got stolen! When are you all going to wake up and smell the coffee!!! WIND will free you.. wind is your only real choice! We will get better!!!! AWS is the key! love it!

  • Warrenlady

    T1MB1T and I could have made more than that showing our mastery of the gag reflex!

    I hear ottowind is also in the running for the knee pad award

  • PumaYaYa

    4 million is pocket change to bell… lets see them match $ for $

  • hoo dat

    The politics that are behind their support for this cause are far out-weighed by the benefits it brings.

    I can`t stand Bell, wouldn`t ever go back to them for mobile, internet or TV, but once a year I think I can afford to doff my hat to them.

  • Ian

    That’s a nice tax deduction for Bell.