CTV releases iPad app with “Social Screen” feature

Ian Hardy

September 23, 2011 7:02am

CTV – owned 100% by Bell – has just pushed out their iPad app. The basic features allow you to watch on-demand streaming of CTV shows, view photos, see TV schedules and watch trailers, but they’ve added a slight twist. Bell says that “During select live broadcasts” you’ll be able to “get interactive with CTV Social Screen”. Cool idea and good to see them embracing social media, making the app more than just watching TV. Here’s what it’s all about, claiming a first in Canadian broadcasting, CTV is allowing viewers to experience a “curated chat environment that includes tweets from cast members, Facebook comments and other insider and public commentary from across the social web, acting as a companion during primetime television shows”. There’s currently no complete list of what shows are included that have this social feature, but a red “Social Screen” icon will pop up if it is. The app is free to download.

Get it here via iTunes
Via: Bell

  • Jon

    Oh man, I love Flashpoint..hehe

  • W B

    It is actually ironic they used Flashpoint as the sample show, since it is ‘Flash’ afterall which requires the iPad to have an app to bypass the website. Apple should just drop the reference ‘app’, and just call it what it is … a flash workaround. I watch these shows perfectly from my flash-enabled Galaxy S Tab web browser, and my Nexus S mobile web browser.

  • GARY

    It’s gone,anyone know why ?