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Samsung updates smartphone naming scheme, wants everyone to feel special

By on August 11, 2011 at 7:16pm in Mobile News, Samsung


Samsung is now known these days for their Galaxy S series of Android devices. But those premium devices are not in everyone’s price range, and over the last year the company has released many low-to mid-level phones to fill in the gaps in consumer demand.

Now, going forward, each product will be remanded under a specific category, each standing for its particular market. In the premium range we will have the Galaxy R series (which future Galaxy S devices will be referred to); in the high-end range will be the Galaxy W; the mid-level will be Galaxy M; entry-level Galaxy Y. Pretty smart stuff, right?

In addition, “Plus” monikers will refer to improved premium devices such as those with shiny bezels or faster radios; “Pro” will continue to classify devices with hardware keyboards; and finally “LTE” will refer to, you guessed it, ones with LTE radios on board.

Whether this will decrease confusion in the market or just add a new layer awaits to be seen, but it’s nice to know that a company with as many products as Samsung wants to make it less stressful for us to decide which one of their products to buy. Now that’s considerate.

Source: Phandroid

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Discussion

31 comments for “Samsung updates smartphone naming scheme, wants everyone to feel special”

  1. Did Nokia just move away from this consept, because it was too confusing?

    Like or Dislike: Thumb up 16 Thumb down 2

    Posted by Colin | August 11, 2011, 7:28 pm
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  2. They should have combined the high-end and premium into one category, less clutter and easier to understand.

    Like or Dislike: Thumb up 13 Thumb down 2

    Posted by Bruce Wayne | August 11, 2011, 7:38 pm
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  3. What’s next, the return of Roman numerals?

    Like or Dislike: Thumb up 12 Thumb down 2

    Posted by JayJay | August 11, 2011, 8:02 pm
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  4. I like it. It isn’t perfect and I think they have 1 category more than they need, but it’s nice to see a solid effort in a consistent naming scheme.

    Like or Dislike: Thumb up 12 Thumb down 2

    Posted by jellmoo | August 11, 2011, 8:04 pm
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  5. Hidden due to low comment rating. Click here to see.

    Like or Dislike: Thumb up 5 Thumb down 28

    Posted by KidCanada | August 11, 2011, 8:26 pm
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  6. I want a category B for “big battery”!

    Like or Dislike: Thumb up 12 Thumb down 4

    Posted by Acitta | August 11, 2011, 8:37 pm
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  7. Hidden due to low comment rating. Click here to see.

    Like or Dislike: Thumb up 3 Thumb down 17

    Posted by Alex Perrier | August 11, 2011, 9:12 pm
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    • Why are you talking about Blackberry’s?

      Like or Dislike: Thumb up 4 Thumb down 3

      Posted by Colin | August 12, 2011, 8:34 am

    • Then again, why are we talking about Nokia!? Even they have a lot of different classes: low-end, mid-range and high-end.

      When people thumb down but don’t leave a comment, except for yourself, it just shows that they don’t even care about their own opinion. Nine people didn’t bother at all to counter my claims.

      Anyway, it’s true that BlackBerry has an “all-or-nothing” type of approach to smartphone classes. Either you pay very little for a Curve or Pearl, or you pay very much for a Bold or Torch. This is simply true, and there’s no in-betweeners, so why am i getting thumbed down!? Is there some secret BlackBerry phone out there?

      Bottom line, when it comes to a BlackBerry, it’s a tough choice, because there is such a huge gap between the Curve and Bold.

      Like or Dislike: Thumb up 2 Thumb down 5

      Posted by Alex Perrier | August 12, 2011, 9:30 am

    • I wasn’t talking about Nokia, Wrong Colin dude……lol

      Like or Dislike: Thumb up 0 Thumb down 0

      Posted by Colin | August 13, 2011, 6:10 pm

  8. So is the Galaxy R that was just released for Europe supposed to be a premium phone? Tegra2 is more of an M or Y tier in my opinion. This is confusing, and if they stay this vague, us fanatics will still have to rely on benchmarks and reviews for the final say. Which would make this naming scheme irrelevant.

    Like or Dislike: Thumb up 1 Thumb down 3

    Posted by Skrutor | August 11, 2011, 9:21 pm
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    • Tegra 2 is atleast a “W” not “M” or “Y”..

      Like or Dislike: Thumb up 0 Thumb down 0

      Posted by saffant | August 12, 2011, 7:00 am

  9. what’s the difference b/n premium and high tier?

    Like or Dislike: Thumb up 0 Thumb down 2

    Posted by askldfjaskldj | August 11, 2011, 9:59 pm
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  10. and i still don’t know what the s stands for!

    galaxy s
    incredible s
    desire s
    iphone 3gs
    iphone 4s (?)

    Like or Dislike: Thumb up 6 Thumb down 1

    Posted by askldfjaskldj | August 11, 2011, 10:00 pm
    Reply to this comment

    • Speeeeed!

      Other cheesy one-letter acronyms include i for internet and e for electronic. Thank apple for making the alphabet hipster.

      Like or Dislike: Thumb up 4 Thumb down 0

      Posted by Skrutor | August 11, 2011, 11:00 pm

    • how about ‘sexy’ or ‘sex’? =]
      or… ‘supreme’ and ‘superb’?

      Like or Dislike: Thumb up 5 Thumb down 0

      Posted by Cadet | August 11, 2011, 11:19 pm

    • The new Samsung Galaxy Sex!

      I’d buy one

      Like or Dislike: Thumb up 4 Thumb down 0

      Posted by Adam | August 12, 2011, 9:03 am

  11. A -High end/premium
    B -Budget and medium end
    C -All the really cheap ones

    I’s as easy as ABC

    Like or Dislike: Thumb up 13 Thumb down 2

    Posted by Sean | August 11, 2011, 10:15 pm
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  12. Young Minded definitely makes me feel special XD

    Like or Dislike: Thumb up 6 Thumb down 1

    Posted by wery | August 11, 2011, 10:17 pm
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  13. Will my next phone be a Galaxy R Plus Pro LTE? Only time will tell…

    Like or Dislike: Thumb up 9 Thumb down 0

    Posted by Drae | August 12, 2011, 12:14 am
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  14. faster radio? do you mean faster processor, and maybe an improved radio??

    Like or Dislike: Thumb up 1 Thumb down 0

    Posted by BM | August 12, 2011, 8:01 am
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  15. Magical eh? Seems like that should be the top tier.

    Like or Dislike: Thumb up 1 Thumb down 0

    Posted by Graham J | August 12, 2011, 8:11 am
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    • Except that there’s a good chance nearly everyone will just think the M stands for “medium” or “middle”.

      Like or Dislike: Thumb up 3 Thumb down 0

      Posted by Geoff | August 12, 2011, 10:33 am

  16. Random letter designations with additional markers to distinguish additional sub categories. How exactly is that either ‘pretty smart’ or simplified.

    Keep It Simple Stupid. Seems like Samsung never learned this basic, fundamental business concept.

    Like or Dislike: Thumb up 3 Thumb down 0

    Posted by jr67 | August 12, 2011, 8:40 am
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    • could be worse. Coudl do what Nokia does and release phones like the:
      Nokia C1-01
      Nokia C2-01
      Nokia C3
      Nokia C3-01
      Nokia C5-03
      Nokia C6-01
      Nokia C7
      Nokia E5
      Nokia E6
      Nokia E7
      Nokia E71
      Nokia N8
      Nokia X3
      Nokia X3-02 Touch & Type
      Nokia X6
      Nokia X7
      Nokia 5130 XpressMusic
      Nokia 5230
      Nokia 5530 XpressMusic
      Nokia 5800 XpressMusic
      Nokia 6303i Classic
      Nokia 6700 Classic
      Nokia 6700 Slide

      That’s easier I think….. *puke

      Like or Dislike: Thumb up 4 Thumb down 0

      Posted by Adam | August 12, 2011, 9:05 am

  17. Special… like Special K?

    Like or Dislike: Thumb up 0 Thumb down 2

    Posted by ToniCipriani | August 12, 2011, 9:22 am
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  18. So I could get an “Samsung Galaxy R666 Plus Pro LTE” – sweeeet!

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Canadaboy | August 12, 2011, 3:57 pm
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  19. This just goes to show how thoroughly Samsung has saturated the market, and why it was probably a bad idea to start calling *everything* a “Galaxy”. There is no way that this will simplify the consumer’s perception of Samsung’s portfolio, it will only ruin any chance they had of making “Galaxy S” (if not “Galaxy, before they went crazy with it) a recognizable name that consumers are loyal to (like the iPhone).

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Joseph Gubbels | August 12, 2011, 4:23 pm
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  20. So R is the new S. I wonder if the Galaxy R series is going to be minimum 4.3″ screens? The existing premium S2 variants and Hercules feature 4.3″ and 4.5″ screens respectively. I wish Samsung would seriously consider a 4″ Galaxy R in the future. I assume the Hercules is the same size as the Infuse which looks more like a mini Galaxy Tab than a phone. Also my S2 does not travel well in my jeans and fall right around the corner. It sucks that premium superphone = big screen.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Dik | August 15, 2011, 1:16 am
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