Molson Canadian releases the “Seize the Summer” App

Kate O'Brien

July 15, 2010 2:24 pm

Didn’t know about this app that Molson Canadian created. It’s called the “Seize the Summer App” and you earn “virtual badges” every time you do something. You’ll have to first join their Facebook group here and then download the app but basically when you do something this summer such as catch a fish, go on a road trip, see a moose, jump, drink beer etc… you log on to Facebook, report it and you’ll collect a badge. The end result is that you get entered into a draw to win one of 16 cross-Canada tips. The app is available on Blackberry, Android device and will be coming soon to the iPhone.

Check it out here at Facebook

  • Bong Sniffer

    I think the most important thing about this article is the fact that they have released this app on Blackberry and Android BEFORE iPhone.

    now that may have to do with the fact they sell alcohol, but pretty good indication no less, of where developers are throwing their resources…

  • Mathieu

    “The app is available on Blackberry, Android device and will be coming soon to the iPhone.”

    WOW…

    I think they already tried to publish the iPhone app in the AppStore but it has been denied for some Apple-reason.

  • brown-hair

    I second that comment about releasing to BB and Andro first. I was very surprised.