Follow Us:
24

WIND says Canadians should use “the principle of buyer beware” with new competition

With Mobilicity announcing they’ll be officially open for business in Toronto on Saturday in several locations, offering a variety of unlimited plans and 6 devices to choose from… WIND Mobile has written a post on their company blog that urges Canadians to have the “buyer beware” mentality of the new competition.

Chairman of WIND Tony Lacavera stated that “The next few weeks and months will see the launch of several new mobile carriers in the Canadian marketplace. This will continue to broaden the competitive landscape; however, I know that WIND will continue to be the right network for Canadian consumers… With new competition emerging, the principle of ‘buyer beware’ is going to become very important. When customers evaluate the competition, they need to understand what they’re getting and what they’re not. That means asking the right questions: Does this new player offer data, roaming?”

WIND launched their service back in December of last year and operate in Toronto, Calgary, Edmonton, Ottawa and soon in Vancouver. Even though Lacavera does not directly state they are talking about Mobilicity, he does go into detail about how “WIND’s network extends across the country… and in those zones, we cover much more than the urban core.”

Mobilicity’s Unlimited wireless service is currently only offered in the Greater Toronto Area with plans to launch in Vancouver, Edmonton, Calgary and Ottawa later this year.

What are your thoughts of the Battle of the New Entrants?

Related posts:

Discussion

24 comments for “WIND says Canadians should use “the principle of buyer beware” with new competition”

  1. One word …. Haters !!!!

    Stop whining Wind, it will back fire on you one day, or already has….

    Like or Dislike: Thumb up 0 Thumb down 2

    Posted by MuRaNo | May 14, 2010, 1:33 pm
  2. Unfortunately, I ultimately see the new small carriers competing amongst themselves, instead of Bell, Rogers, or Telus competing with the new carriers.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Alex | May 14, 2010, 1:36 pm
  3. WTF? Wind is a part of this ‘new competition’

    Buyer beware indeed. Their argument is silly.

    Like or Dislike: Thumb up 0 Thumb down 1

    Posted by Caleb | May 14, 2010, 1:53 pm
  4. I can usually agree with Tony but not this time. I hope that comment was taken out of context and just the press exaggerating it.

    Like or Dislike: Thumb up 1 Thumb down 0

    Posted by Ej | May 14, 2010, 1:59 pm
  5. +1 Alex especially since they are clustered in urban centers.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by cass_m | May 14, 2010, 2:01 pm
  6. @alex
    Exactly. And it is a shame. I think we had all hoped for a strong new entrant that would shake up the industry – not just create a little sideshow.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Tom | May 14, 2010, 2:11 pm
  7. @ Alex, i was just thinking the same thing

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Julia | May 14, 2010, 2:16 pm
  8. That means asking the right questions: Does this new player offer data, roaming?

    OR did Tony Lacavera really mean to say ;-)

    “That means asking the right questions: Does WIND offer real unlimited, no blocked ports data?”

    Desperate comments Tony Lacavera. You must be feeling the heat.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Craig | May 14, 2010, 2:16 pm
  9. I love the Mobilicity price plans. For someone that lives and works in Toronto, these plans are truly fantastic and simple. However, I can’t say I am prepared to abandon my decade long relationship with one of the major incumbents. After Wind Mobile’s sloppy launch, ill use a wait and see approach before I make the switch. I applaud these new entrants for setting new standards, but I am doubtful that it will promtpt the incumbents to drastically alter their pricing plans – that is to say, not until a year out when the new entrants have overcome their growing pains. Till then, ill be keeping an eye on you Wind and Mobilicity. Sorry Public, as a data user, I am not within your target…

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Chris R | May 14, 2010, 2:31 pm
  10. Buyers should beware and research before they invest, even with Wind.
    I agree with what he says.

    I’ll add though, only research the NEW companies, pretend Rogers,Bell and Telus don’t exist. Please. :p

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Terry | May 14, 2010, 2:31 pm
  11. To be a national player you have to have national service and not just pot shot markets and call it National.

    All the new companies are city centered and are far from national. National? They aren’t even provincial.

    There are still only 3 players in the celluar game and it will stay 3 big players until one of the new companies offer complete coverage – from Windsor to Bainsville, from Thunder Bay to Tacoma and more.

    Robelus is watching but far from shaking.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by (not so) Fed Up with Rogers | May 14, 2010, 2:39 pm
  12. @alex

    +1 – and why the big 3 incumbents are not all that worried and why the newcomers will do well if, combined, they pick up 10% of the market. I know the cities comprise a lot of the country, but many city folk still want to be able to move around the country without counting the minutes they are using their phone. Wind and Mobilicity boast low voice roaming fees (compared to the LD fees on the incumbents with no roaming fees) but they don’t talk about their exorbitant data roaming fees or mention there are no extra fees for data no matter where you are in Canada with Rogers, Bell or Telus.

    I have to agree with Tony (maybe for the first time) it’s buyer beware; know your needs and shop carefully.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by donald | May 14, 2010, 2:52 pm
  13. We should exercise “Buyer Beware” with new competition…

    Does that mean we should forsake “Buyer Beware” with old competition?

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Greg | May 14, 2010, 3:38 pm
  14. Wheres Public Mobile, LOL!!!

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by CaptainZangetsu | May 14, 2010, 3:38 pm
  15. @CaptainZangetsu – They are out of most of mobilesyrup.com’s viewer reach. Most of us are too techie and either want data or want better phones or want better coverage, even if it means roaming on another network.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Arshad | May 14, 2010, 10:16 pm
  16. This is moblicity’s data Fair use policy…

    So no youtube, no webcast, no mp3 streaming??

    “is for multi-media streaming, continuous data transmission or broadcasts, automatic
    data feeds, automated machine to machine connections or peer-to-peer (P2P) file
    sharing, voice over Internet protocol or any other application which denigrates
    network capacity or uses excessive network capacity that is not made available to
    you by Mobilicity;”

    Does WIND have a comparable restriction?

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Guy Fawkes | May 15, 2010, 3:25 pm
  17. Actual quotes folks…

    Bell: “The company said its share of the lucrative market for postpaid wireless phone activations rose to 42 percent in the first quarter 2010 from 19 percent last year, outpacing rivals”

    Telus: “In the first quarter 2010, total net subscriber additions in its wireless unit rose more than 6 percent to 51,000 from a year earlier”

    Doesn’t sound like Wind, Mobilicity, or PM will affect the big 3 much in stealing business in the future. Everything you read from Wind and so on is just propaganda. Only true facts of dollars & cents tell the story!

    It sounds more like Wind is fighting a losing battle for the same rancid old food scraps!!!

    Wind Backers… open up and swallow. Yum!

    Like or Dislike: Thumb up 0 Thumb down 2

    Posted by Foneplan | May 15, 2010, 8:26 pm
  18. WIND needs to add more call centre reps.. this is crazy.. i been on hold for 2 hours now..

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by alex | May 16, 2010, 12:33 am
  19. Sometimes I question these review people who do those reviews. Just remember who they work for they will always post something in thier favour sometimes. Claiming that they increased in subscribers. But, all the Rogers, Telus, and Bell Store I walked to seems pretty dead to me.

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by CaptainZangetsu | May 16, 2010, 4:36 am
  20. @foneplan with the summer coming wind should open some hotdogs stands on Queens Quay. it may be more profitable and outrun their wireless outfit in earnings

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Tuna | May 16, 2010, 11:30 am
  21. but you will only get the naked dog =(

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by CaptainZangetsu | May 16, 2010, 11:12 pm
  22. WIND should spend less time talking and more time in figuering out how to offer moew devices.. i mean T-Mobile in the US is using the same frequency as these guys and they have plenty of cool smart phones.. what the im check is htc maple?.. they need to launch atleast 2 android phones before the iphone 4g comes to rogers.. if wind dont have a nice touchscreen android phone by then.. im porting my # back to rogers and signing the 3 year sentence.. im tired of them saying “coming soon sir”..

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by No_More_3_year_terms | May 20, 2010, 10:15 am
  23. Cut the rhetoric. You can’t beat Bell and Rogers for what really counts–coverage area & reception. Includes subs such as Fido-best and simple plans, phone choice and excellent (fast ) service. Haven’t had dropped call for years. The only competition these new guys are creating is amongst selves. And what about the environment with all the new towers?

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by Falco | July 26, 2010, 11:39 am
  24. walking around trying to fart….windmobile

    Like or Dislike: Thumb up 0 Thumb down 0

    Posted by wolf | November 19, 2011, 1:44 am

Post a comment