Video: Sony Ericsson Xperia X10 Launch Party

Ian Hardy

April 13, 2010 5:56am

Last night Sony Ericsson and Rogers held a launch party for the upcoming Android-powered Xperia X10. They confirmed all the leaks over the past few weeks of the launch date being April 15th with the promo price on a 3-year contract $149.99. It was a good event and we captured it all on video for those who could not make it.Below you’ll see a few speeches from:
– Peter Farmer, Director of Marketing, Sony Ericsson Canada
– Andrea Gaal, General Manager, Sony Ericsson Canada
– Anderson Teixeira, President of Sony Ericsson US and Head of Region North America
– Raj Doshi, VP of Mobile Product Management at Rogers Communications

The best part of the night was when Jay Malinowski of Bedouin Soundclash fame performed… he actually has a wicked voice and his solo album is dropping soon. The X10 in both Black and White was also present.

Check it out below… the music starts around the 10:00 minute mark:

  • Jaemeel R

    Was there. It was a nice event, reps were very informative and the X10 UI is so pretty. Wish I won a phone.

  • JasonE

    Does anyone know what the price will be if you want to grab it and your already on a contract?

  • LiSi C

    Wasn’t really a “party”.. More like training.. Still fun nonetheless.
    The x10 itself was a pretty neat, weird why it wouldn’t be released with android os 2..

  • xaueious

    Everyone says the X10 is sluggish for a Snapdragon. Waiting for that full review!

  • jesus

    its 599 without contract my friend and ya too bad its not a os 2 but they said SE that they will update the version soon and it will be 2.1 firmware thats a rumor on the internet but it could be possible but not sure yet

  • LiSi C

    They announced at the event they’ll be releasing update for 2.1 later this year..