“Zoompass Tag” now in 3-month trial… expect mobile payments by end of year

Ian Hardy

March 3, 2010 7:00am

Zoompass is making news again today as they have announced a 3 month trial that is underway with a number of their select customers. The “Zoompass Tag” is a sticker that you place on the back of your device and it allows you to make purchases right from your mobile phone. All you’ll have to do is tap your mobile phone to a contactless reader at the point-of-sale. The actual sticker measures 43 mm by 33 mm and is currently accepted where MasterCard’s PayPass is offered, such as Tim Hortons, McDonalds, Petro Canada and Loblaws.

Robin Dua, President of EnStream said “The new Zoompass Tag goes even further by allowing Canadians to make their regular store purchases quickly and securely, using only their mobile phone. All Zoompass users will soon be able to pay for their morning coffee, gas at the pump, and lunch at a fast-food restaurant with a quick tap of their mobile phone. Every transaction is logged in the Zoompass application and can be instantly seen on the mobile phone. This is very handy to track purchases and budgets in real-time.”

If you remember back in November of last year, MasterCard was in the process of a 4-month test on BlackBerry devices that they called the “PayPass Mobile Tag”. The major difference now is that MasterCard is on board and so are the major carriers as Zoompass is a join venture between Rogers, Bell and TELUS. In addition, the Zoompass Tag is now available and being tested on the iPhone, BlackBerry, Android… basically any device that is offered in Canada. So you can expect to have contactless payments officially in Canada certainly by the end of the year, if not sooner!

  • Lexcyn

    They could have made the sticker smaller, or look nicer, or maybe have different options on WHAT it looks like.

    I know I wouldn’t just place a sticker willy nilly on my device … although maybe it will work through battery covers?

  • Mark

    Agreed – talk about overdone & gawdy looking. I wouldn’t stick that on my iPhone, that’s for sure.

    Thanks Mastercard – I may use your device, but I have no interest in becoming a mobile advertising billboard for you!

  • Steven Chen

    I agree with the posters above. Hopefully it will work through battery covers as I would like to stick the sticker somewhere unobtrusive like on the inside of the battery cover perhaps.

  • schultzter

    Since it’s the sticker, not the phone, that makes the connection you could put the sticker on a piece of cardboard and keep it in your wallet (or better yet – in an anti-static bag so big-brother can’t track you 🙂

    Or better yet, just use a real M/C card with the contact-less chip in it since most retailers still don’t offer contact-less payment so you need a real credit card (or cash) for those places anyways! And you won’t have to worry about keeping yet another balance (cash in your wallet, cash in chequeing account, and now cash in your Zoompass).

    And since Visa is more widely accepted than M/C and Costco only takes Amex I’m guessing the telco commitment is half-hearted and the M/C commitment is desperation! Not a good starting point.

  • Henry Stevenson

    Many people are experiencing issues with not being able to access there money using the zoompass prepaid service, also called a scam and misleading! blog at zoompass.blogspot.com

  • Dave

    Why are people using these zoompass stickers on their phones! Does that not target a highway robbery?? You might as well carry your credit card in your right hand everywhere you go!