Asides

Report: Telecom in 2010 “will remain oligopolistic for at least the next several years”

UBS Investment Research released a report based on Canadian Telecommunications today titled “Ten trends for 2010″. It’s pretty in-depth and gives a good insight into what we could possibly expect to see and what not to see. (There is a top 10 list below).

Phillip Huang put the report together and he says that “Quebecor (Videotron) remains our Industry Top Pick” and beleives the “market currently underestimates the value of the company’s wireless investment”. Videotron is targeting the Summer of 2010 to launch theit HSPA network. It’s interesting to see another analyst report on the top 10 trends and forecasting Rogers, Bell and TELUS still competing against each other with little or no impact from the new carriers.

In the report Huang stated “In 2010, we expect all three incumbent players (Rogers, BCE, and Telus) to have wireless plans and marketing aimed at wireline replacement. We believe all three incumbents will have wireless plans and marketing”…”We expect Bell and Telus to drive harder on smartphone penetration in 2010, and regain some share of wireless data growth. However, we expect competition on wireless data to remain relatively rational between the three incumbent players encouraged by their common need to offset declining voice revenues. Although we believe new entrants will help accelerate the commoditization of voice services in Canada, we currently do not believe they will be a significant driver of competition in data services because of their narrower handset line-up, smaller coverage, less mature networks, and slower connection speeds. We believe the market structure for wireless data will remain oligopolistic for at least the next several years.”

Here are the top trends:

1. Canadian market is ripe for wireless substitution – the percentage of wireless-only household in Canada has remained low at ~8% (vs. ~20% in the US) mainly due to relatively expensive big-bucket minute plans and the lack of unlimited voice plans. This is rapidly changing, and we expect wireless substitution to accelerate in 2010. We believe BCE has the greatest exposure to this risk because it has the most residential lines.

2. Acceleration in wireless data penetration – with more HSPA operators, faster data connection speeds, more affordable data plans, and growing selections of 3G handsets/devices at increasingly competitive prices, we estimate data penetration growth for the industry will accelerate from 6% to 7-10% this year. However, we do not believe new entrants will be a significant driver of competition in wireless data in 2010 because of their narrower handset offerings, smaller coverage, less mature networks, and slower connection speeds.

3. Increasing prominence for prepaid service – we believe the entry of new wireless players will be a catalyst for the emergence of more attractive prepaid plans that offer big bucket minutes at affordable prices. We believe this will drive higher prepaid subscriber and ARPU growth, and prepaid services will increase in importance for the incumbents.

4. Declining wireless margins – as the wireless industry matures and growth shifts from postpaid to prepaid services, we project margins will decline. In 2010, we estimate wireless margins will contract for all three incumbents (Rogers, Telus, BCE) mainly driven by their focus on smartphone penetration, higher acquisition and retention costs, and the growing mix of lower ARPU subscribers.

5. New entrants face pressure to consolidate – in order to compete with the three well-capitalized incumbents, we believe the new entrants must be prepared to sustain operating losses for an extended period of time. We believe the growing need for funding may drive consolidation among the new entrants sooner than expected. We continue to believe Shaw would have the most interest and financial flexibility to acquire spectrum from other new entrants if the opportunity arises.

6. TV competition ramping up – we expect Bell and Telus to shift greater focus towards their VDSL/ADSL2+ footprint expansion and IPTV product in 2010, bringing greater competition to the cable companies in the urban markets. Relative to Shaw, we believe Rogers and Quebecor are in better positions given Bell’s smaller competitive IPTV footprint in their markets.

7. Enterprise to recover in 2010 – we project enterprise activities will resume to a more normalized level and return to growth in 2010 as the economy recovers.

8. Cost reductions to continue – with overall growth slowing and margins contracting given increasing competition in the industry, we believe cost cutting initiatives will continue in 2010. We see expanding wireline margins for Bell and Telus, and moderately expanding cable margins for Rogers.

9. More stable capital spending – after significant investments over the past two years, we look to 2010 as a year of more stable capital spending. We estimate capital intensity will remain relatively flat for BCE, and decline for Rogers and Telus.

10. Greater focus on returning capital – as growth for the industry continues to slow, we believe there will be greater scrutiny on the industry’s capital spending and the amount of capital returned to shareholders will become an increasingly important part of Canadian telecom stocks’ investment theses. We believe Rogers will provide the most rapid growth in dividends and have the most significant share repurchase program among its peers over the next several years.

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  • Discussion

    7 comments for “Report: Telecom in 2010 “will remain oligopolistic for at least the next several years””

    1. No news here. The first problem is that the new entrants, instead on focusing nation-wide focus on the same market: Toronto. So instead of rapidly having them all together cover major cities and sign roaming agreements to reach nation-wide they all cover the same area, fight for it and let the rest die.

      Reply

      Posted by Hub | February 8, 2010, 2:27 pm
    2. I will not be happy until 3-year-contracts no longer exist. I honestly believe it to be the number one ‘exploitation’ of Canadians from our ISPs. Subsidization does not work at 3yrs for an industry and outdates itself every 6 months. 2yrs, although still not good, is leaps and bounds better.

      Followed closely are my hopes for better customer service (which includes far more simply plans/features and the transparency that should come with agreeing to pay for these services).

      Reply

      Posted by Pederson | February 8, 2010, 3:00 pm
    3. This isn’t the first time we’ve had “new entrants” compete against the incumbents: remember Microcell (Fido) and Clearnet (Mike)?! Same story – concentrated on the big cities and eventually got swallowed by the incombents!

      Reply

      Posted by schultzter | February 8, 2010, 3:23 pm
    4. The next couple of years are going to be huge for the Canadian telecom industry.

      Smartphones are becoming more and more popular making network upgrades necessary.

      DSL and Cable technology is reaching its limits.

      And new entrants such as Wind and Dave mobile will continue to expand.

      Reply

      Posted by Erik Berkun-Drevnig | February 8, 2010, 4:11 pm
    5. The problem with this so called “report” is that it assumes that Robelus will actually lower their prices to compete with the new entrants.

      Can you imagine the ridiculously high prices we would pay for an unlimited plan on Robelus?

      And how exactly has their been a decline in voice revenue for the incumbents? Voice plans have only increased in price over the last decade. UBS probably ignored the fact that most people try to keep older plans for the fact that they’re cheaper, offer billing by the second, etc.

      Data is a rip off in Canada, I mean 500mb for $25 is garbage.

      And when the article mentions the new entrants consolidating they failed to mention that no other company can use already purchased spectrum for 5 years.

      WIND really needs to get their ass in gear and force competition sooner rather then later.

      Reply

      Posted by Scott Semple | February 8, 2010, 6:13 pm
    6. Scott

      It was less then 3 yrs ago when we paid
      $60 for 25 mb of bb data or
      $100 for 200mb of data

      And funny enough we “paid” it then and we pay now.
      Bottom line this is a busines and the big 3 will always make Money off us.

      Reply

      Posted by Koolaid drinker | February 8, 2010, 7:47 pm
    7. The new carriers are allowed to buy/sell/trade amongst themselves. Only the big 3 are restricted from touching that spectrum for the ne 4 years (the clock already ran 1 year already).

      I think Shaw+Mobilicity+EastLink would be a strong alternative to WIND. Of course they would need to include Videotron in some sort of network share or roaming agreement.

      Reply

      Posted by jon | February 9, 2010, 11:02 am

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