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Is Dave Wireless going to be called “Fresh Wireless”?
Since posting this article Dave Wireless has sent out a release stating on Tuesday, February 2nd will be the “unveiling of Data & Audio Visual Enterprises Wireless Inc.’s (DAVE Wireless) brand name and logo as the new wireless carrier gears up to launch.”
There has been much speculation about new entrant Dave Wireless about their highly anticipated launch date. What we know about Dave so far is that they invested $243.1-million for 10 licenses during the Canadian Wireless Spectrum Auction and will be launching in Toronto, Vancouver, Calgary, Edmonton and Ottawa.
In addition, they have signed a roaming agreement with T-Mobile and Rogers; brought on Ericsson to design and build their 3G UMTS network; signed a cell-site sharing agreement with Bell. To date they have been heavily undercover about when they will be launching and what name they will be launching. For the plans, Dave will offer phones with no-contract, unlimited voice & text messaging, free voice mail and long distance within Canada
News comes today that a name has leaked online, mainly due to an update to several domain names that DAVE (Data Audio & Visual Enterprises Inc) registered: “Fresh Wireless”… they also have registered “Fresh Mobile”. More evidence points to the registered YouTube Channel “Fresh Wireless” and Twitter account “Fresh Wireless”. Also apparently the tag line of the new brand direction is “My Phone, My City, My Way”.
Everything seems legit and on the up and up. Sounds good and actually feels like a great name… time will tell though! What do you think about this possible new brand name?
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29 comments for “Is Dave Wireless going to be called “Fresh Wireless”?”
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Millions of dollars going through the company and they come up with “Fresh” ?…
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Other domains they registered:
freshmobile.ca
yourfresh.ca
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I think its kinda awful.
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i think dave wireless is a great name even if it was just a place holder, fresh mobile sounds dumb, but same with wind but hey at the end of the day if they offer good plans than the incombants they can call themeselves whatever they want they could call it dipity-doo-dah wireless (lol) and i wouldnt care
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i like.
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Isn’t “fresh” what you call a dirty old man before it gets annoying?
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Hmm so far there is no free roaming agreement between either Dave OR Wind with Videotron.. bad BAD news for Quebecers
Adi
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also. they registered the name in october, so me thinks theyve been thinking of using that name since then or least registering so nobody steals the domain
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I think they should’ve just stuck to DAVE. People got used to it already!
Also, @rich, it’s nothing compared to the 2012 London Olympics logo!!
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Fresh…really? it sounds like those douching commercial….wow I would of kept Dave wireless..
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WHAT HAPPENED TO SNOW MOBILE?! Awhhhh =(
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Hm, I prefered “Snow Mobile”
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Ugh. Sounds like a poseur name. Good thing they won’t be providing service where I live, otherwise I’d have to struggle with weighing their cheap moblie plans (I’m assuming they will be cheap) agaist the awful name.
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Don’t do it. Please.
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sorry. but it won’t be called fresh.
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its still better that something uninnovative as t-mobile, or the funny Koodo (what ever that was supposed to mean)…
I am not going to fall for ‘Fresh’, but its not as bad as some are making it look…..
What really matters is are they going to offer good plans, and give the big3 a run for their money….
My only wish >>>>> May the customer win>>>>>>>>>>>>> SOON !!!!!
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Fresh mobile is actually a good name. It beats “wind” or “bell”. Lol when the wind blows the bell rings and the soldier yelles out Rogers to TEllus the british are comming
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Massengil wireless? Doesn’t have the same kind of ring to it.
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Is Will Smith going to be the new spokesman?
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Don’t care about the name! Just release your lineup!
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HAHAHA WILL SMITH!!!! That’s funny LOL!!! I Want snow, too!
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Fresh Wireles
http://bit.ly/bidZSJ
My Phone. My City. My Way.
http://bit.ly/9oX6dN
Others?
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Maven Wireless?
Maple Mobile?
Original mobile?
struck wireless
Titus Wireless?
Total moible?
Titan wireless
just a few of my crappy ideas for names, but fresh wireless and I thought mine was bad.
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Canada Newswire carrying the announcement that the name and brand will be revealed Feb 2 along with an update on launch plans.
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MOBILICITY
MOBILICIOUS
Search at CIPO site with “Services” = “Mobile communication services” and look for D.A.V.E.
Logo is there as well. So if it’s not FRESH, it’s MOBILICITY
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mobilicity.ca, mobilicitywireless.ca, mobilicitywireless.ca, yourmobilicity.ca
It’s MOBILICOUS!
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When I read this post, I thought my findings believe that there is a Shawn Desman (a Canadian R&B artist) reference – his new album “Fresh” (since his release of “Let’s Go” in 2005) will be released as early as March 2010…
the mystery continues…
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ok well if its mobilecity then its pretty damn decent and it would be better then the name fresh mobile.
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Don`t really care about thhe name, just save me from ROBBERS and hurry upo about it! Nobody would get away with this rip off disgrace in Europe.
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