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55% of Canadians plan to buy a phone in the next 6 months

By on January 4, 2010 at 2:51pm in Mobile News, Various News

TNS is first out of the gate for a 2010 study on consumers and their intention to purchase a mobile device. The annual Global Telecoms and Insight Study surveyed over 24,000 people in 35 markets and when it comes to Canadian specifics here is what they found out:

- 55% of Canadian are planning to buy a mobile phone in the next six months (up from just 19% last year).
- 28% of Canadians are looking to purchase a touchscreen as their next phone.
- 19% of Canadians are planning to buy a QWERTY device as their next phone of choice.

Tom Buehrer, SVP of TNS, “Increased consumer confidence, pent-up demand and a raft of new smartphones have created conditions akin to a ‘perfect storm’ for 2010, and the industry stands to make out handsomely. Purchase intent is at unprecedented levels and has risen dramatically since last year, which presents the industry with an opportunity to drive handset sales and simultaneously build incremental revenue through content and data plans.”

Are you one of the 55% of Canadians that are looking to get a new phone? If so which one and with what carrier?

Related posts:

  1. 21.5 million Canadians have a cell phone
  2. TELUS study: “Almost half of Canadians who have a cell phone cannot live without it”
  3. Text messages: Canadians sent “approximately 100 million per day”
  4. Canadians love texting: 20.7 billion messages in 2008

Discussion

14 comments for “55% of Canadians plan to buy a phone in the next 6 months”

  1. I’m definitely part of the 55% I’m leaning toward an iphone or similar possibly changing providers as well ( currently with Bell)

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    Posted by Mathieu Petitpas | January 4, 2010, 2:58 pm
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  2. i plan on getting the iphone when it comes to virgin. hopefully in the next month or so!

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    Posted by Ken Armstrong | January 4, 2010, 3:29 pm
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  3. … in which case…

    Selling HTC Touch Pro2, haha.

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    Posted by Rich | January 4, 2010, 3:35 pm
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  4. Definitely yes! I might even switch to Wind Mobile by the end of this year

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    Posted by Karam | January 4, 2010, 4:28 pm
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  5. Virgin should have the Iphone (and Storm2)about the same time Wind and DAVE launch here in Edmonton. Good times!

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    Posted by kmusky | January 4, 2010, 4:37 pm
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  6. Yes! Motorola Milestone on Telus :)

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    Posted by Nikki | January 4, 2010, 4:59 pm
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  7. I fit into all the of categories, I want the Touch Pro2. I guess that means I want to hook up with Telus, but I really don’t, I’d rather not be attached to any network.

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    Posted by izikavazo | January 4, 2010, 6:42 pm
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  8. I am planning on getting the HTC Touch Pro 2 when Telus relaunches it as HSPA. I was looking at the AT&T one on ebay, but I find the lack of the 3.5mm jack a let down, plus Ive heard that the Telus one may have the forward facing camera.

    I dont want to be forced to go with Telus just to get this phone, but its really the only phone that interests me right now.

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    Posted by Patrick | January 4, 2010, 7:13 pm
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  9. I am part of that too. I just hope that DAVE Wireless offers something more than WIND.

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    Posted by Claudiu Jernea | January 4, 2010, 9:26 pm
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  10. iPhone on Telus.Nice to know you Rogers (not)Canadas unreliable network.

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    Posted by Larry | January 5, 2010, 12:30 am
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  11. N97 Bell

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    Posted by Malek | January 5, 2010, 8:38 am
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  12. I’m gonna roll with the Motorola Milestone…

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    Posted by Clement | January 5, 2010, 8:48 am
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  13. definitely part of all three categories… thinking about the DROID, iPhone or Pre on Telus… if no deal, then I’ll happily move to any company since I have no contract.

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    Posted by Steve | January 5, 2010, 10:13 am
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  14. This includes me. My Rogers contract is done and I’d like to wait for the Motorola Milestone from Telus. It can’t come soon enough.

    PS: Anyone want to buy a 3GS? :) lol

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    Posted by Lexcyn | January 5, 2010, 10:58 am
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